IOS

Apple Intelligence Is Out Today (theverge.com) 36

An anonymous reader quotes a report from The Verge: Apple's AI features are finally starting to appear. Apple Intelligence is launching today on the iPhone, iPad, and Mac, offering features like generative AI-powered writing tools, notification summaries, and a cleanup tool to take distractions out of photos. It's Apple's first official step into the AI era, but it'll be far from its last. Apple Intelligence has been available in developer and public beta builds of Apple's operating systems for the past few months, but today marks the first time it'll be available in the full public OS releases. Even so, the features will still be marked as "beta," and Apple Intelligence will very much remain a work in progress. (You'll have to get on a waitlist to try Apple Intelligence, too.) Siri gets a new look, but its most consequential new features -- like the ability to take action in apps -- probably won't arrive until well into 2025.

In the meantime, Apple has released a very "AI starter kit" set of features. "Writing Tools" will help you summarize notes, change the tone of your messages to make them friendlier or more professional, and turn a wall of text into a list or table. You'll see AI summaries in notifications and emails, along with a new focus mode that aims to filter out unimportant alerts. The updated Siri is signified by a glowing border around the screen, and it now allows for text input by double-tapping the bottom of the screen. It's helpful stuff, but we've seen a lot of this before, and it'll hardly represent a seismic shift in how you use your iPhone. Apple says that more Apple Intelligence features will arrive in December. [...] Availability will expand in December to Australia, Canada, Ireland, New Zealand, South Africa, and the UK, with additional languages coming in April.
Despite Apple's previous claim that Apple Intelligence wouldn't be available in the European Union due to the Digital Markets Act, the features will, in fact, be coming to Europe in April of next year.

Further reading: Apple Updates the iMac With M4 Chip
iMac

Apple Updates the iMac With M4 Chip (theverge.com) 56

Apple has updated the iMac lineup with an M4 chip. The new iMac, announced this morning, includes an M4 chip with an 8-core CPU and up to a 10-core GPU. The entry-level model costs $1,299 with two Thunderbolt USB-C 4 ports, while the higher-end models start at $1,499 and have four ports. The Verge: It's also bundled with accessories that now use USB-C charging ports instead of Lightning. Like the prior model, the new iMac has a 24-inch, 4.5K display. However, Apple is offering a new "nano-texture glass option" for $200 extra, which is supposed to help reduce reflections and glare.

Additionally, the iMac's base RAM has been doubled to 16GB over the prior model, with the ability to configure the higher-end option with up to 32GB. Apple's new iMac also comes with a 12MP webcam, along with new Apple Intelligence features that are starting to roll out today, such as AI-powered writing and editing features and a redesigned Siri.

Businesses

Apple Banned From Selling iPhone 16 in Indonesia (9to5mac.com) 18

Indonesia has banned sales of Apple's iPhone 16, citing the tech giant's failure to meet local investment requirements, the country's Ministry of Industry said. The ministry said Apple's local unit has not fulfilled the mandatory 40% local content threshold for smartphones, making imported iPhone 16 units illegal for sale in Southeast Asia's largest economy.

About 9,000 iPhone 16 devices have entered Indonesia through passenger luggage since last month's launch. "These phones entered legally, but will be illegal if traded," the ministry said. Apple has invested 1.48 trillion rupiah ($108 million) of its 1.71 trillion rupiah commitment in Indonesia. The company operates four developer academies but no manufacturing facilities in the country, despite government pressure to expand its presence.
AI

Nvidia Passes Apple to Become the World's Most Valuable Company - Powered by Demand for AI Chips (nbcnews.com) 52

"Nvidia dethroned Apple as the world's most valuable company on Friday..." reports Reuters, "powered by insatiable demand for its specialized artificial intelligence chips." Nvidia's stock market value briefly touched $3.53 trillion, slightly above Apple's $3.52 trillion, LSEG data showed... In June, Nvidia briefly became the world's most valuable company before it was overtaken by Microsoft and Apple. The tech trio's market capitalizations have been neck-and-neck for several months. [Friday] Microsoft's market value stood at $3.18 trillion, with its stock up 0.8%...

Nvidia's shares hit a record high on Tuesday, building on a rally from last week when TSMC, the world's largest contract chipmaker, posted a forecast-beating 54% jump in quarterly profit driven by soaring demand for chips used in AI.

The article points out that by the end of the day Friday, Nvidia's valuation had dropped to $3.47 trillion, while Apple had risen to $3.52 trillion...
Bug

Apple Will Pay Security Researchers Up To $1 Million To Hack Its Private AI Cloud 6

An anonymous reader quotes a report from TechCrunch: Ahead of the debut of Apple's private AI cloud next week, dubbed Private Cloud Compute, the technology giant says it will pay security researchers up to $1 million to find vulnerabilities that can compromise the security of its private AI cloud. In a post on Apple's security blog, the company said it would pay up to the maximum $1 million bounty to anyone who reports exploits capable of remotely running malicious code on its Private Cloud Compute servers. Apple said it would also award researchers up to $250,000 for privately reporting exploits capable of extracting users' sensitive information or the prompts that customers submit to the company's private cloud.

Apple said it would "consider any security issue that has a significant impact" outside of a published category, including up to $150,000 for exploits capable of accessing sensitive user information from a privileged network position. "We award maximum amounts for vulnerabilities that compromise user data and inference request data outside the [private cloud compute] trust boundary," Apple said.
You can learn more about Apple's Private Cloud Computer service in their blog post. Its source code and documentation is available here.
Patents

Jury Rules Masimo Smartwatches Infringe Apple Design Patents; Apple Wins $250 In Damages (9to5mac.com) 28

Apple was handed a victory today by a jury in Delware, which ruled that two of Masimo's smartwatches and chargers "willfully violated Apple's patent rights in smartwatch designs," according to Reuters. The reward? $250 in damages. 9to5Mac reports: Apple previously accused Masimo of using litigation to boost the launch of its own smartwatch product. In October 2022, Apple filed two patent infringement lawsuits against Masimo. The first lawsuit accused Masimo of copying the Apple Watch design. The second said that Masimo's technical features infringed on Apple patents covering technology used in the Apple Watch.

Reuters reports: "Apple convinced a federal jury on Friday that health monitoring tech company Masimo's smartwatches infringe two of its design patents. The jury, in Delaware, agreed with Apple that Masimo's W1 and Freedom watches and chargers willfully violated Apple's patent rights in smartwatch designs, awarding the tech giant $250 in damages. Apple's attorneys told the court the 'ultimate purpose' of its lawsuit was to win an injunction against sales of Masimo's smartwatches after an infringement ruling." The jury, however, also determined that Masimo's smartwatches "did not infringe on Apple patents covering smartwatch inventions that the tech giant had accused Masimo of copying."
The two companies continue to battle it out over patent infringements regarding the Apple Watch's blood oxygen sensor.
Businesses

Apple and Goldman Sachs Fined Millions For Misleading Apple Card Holders 23

Goldman Sachs and Apple will pay $89 million in penalties and customer refunds over widespread service failures and deceptive practices in their joint Apple Card venture, U.S. consumer watchdog CFPB said on Wednesday.

The agency found Goldman mishandled credit card disputes while Apple failed to forward thousands of customer complaints. Both companies deceived users about interest-free payment plans for Apple devices, affecting hundreds of thousands of cardholders since the card's 2019 launch. Goldman must pay $64.8 million in fines and refunds, while Apple faces a $25 million penalty. The bank is now barred from issuing new credit cards without regulatory approval.
The Almighty Buck

Disney and Apple Are Splitting Over App Store Fees (msn.com) 22

If you want to sign up for a subscription to Hulu or Disney+, don't bother taking out your iPhone. Disney is now telling would-be customers to pay for subscriptions on Disney's own site, instead of on Apple's App Store -- though people who've already started paying for either service via Apple can keep doing that. From a report: The two companies are still working together on some projects. But the App Store split does represent a rift between two longtime partners, so it's definitely worth noting.

Disney's rationale is clear here: When customers sign up for Disney subscription services via Apple, Apple takes up to 15% of the monthly fees those services generate. And Disney CEO Bob Iger has made it clear that he doesn't want to pay that anymore. "We have to look at the way we're distributing," Iger said at an investor conference in May. "Unlike Netflix, we distribute largely through third-party app stores. There's obviously an advantage to that to some extent, but there's a cost to that, too. And we're looking at that."

Television

Why is Apple So Bad at Marketing Its TV Shows? (fastcompany.com) 137

Speaking of streaming services, an anonymous reader shares a story that looks into Apple's entertainment offering: Ever since its launch in 2019, Apple TV+ has been carving out an identity as the new home for prestige shows from some of Hollywood's biggest names -- the kind of shows that sound natural coming out of Jimmy Kimmel's mouth in monologue jokes at the Emmys. While the company never provides spending details, Apple is estimated to have spent at least $20 billion recruiting the likes of Reese Witherspoon, M. Night Shayamalan, and Harrison Ford to help cultivate its award-worthy sheen. For all the effort Apple has expended, and for all the cultural excitement around Ted Lasso during its three-season run, the streaming service has won nearly 500 Emmys ... while attracting just 0.2% of total TV viewing in the U.S.

No wonder the company reportedly began reining in its spending spree recently. (Apple did not reply to a request for comment.) "It seems like Apple TV wants to be seen as a platform that's numbers-agnostic," says Ashley Ray, comedian, TV writer, and host of the erstwhile podcast TV I Say. "They wanna be known for being about the creativity and the love of making TV shows, even if nobody's watching them."

The experience of enjoying a new Apple TV+ series can often be a lonely one. Adventurous subscribers might see an in-network ad about something like last summer's Sunny, the timely, genre-bending Rashida Jones series about murderous AI, and give it a shot -- only to find that nobody else is talking about it in their social media feeds or around the company Keurig machine. Sure, the same could be said for hundreds of other streaming series in the post-monoculture era, but most streaming companies aren't consistently landing as much marquee talent for such a limited library. (Apple currently has 259 TV shows and films compared to Netflix's nearly 16,000.)

How is it possible for a streaming service to have as much high-pedigree programming as Apple TV+ does and so relatively few viewers, despite an estimated 25 million paid subscribers? How can shows starring Natalie Portman, Idris Elba, and Colin Farrell launch and even get renewed without ever quite grazing the zeitgeist? How does a show set in the same Monsterverse as Godzilla vs. Kong, and starring Kurt Russell and his roguishly charming son, not become a monster-size hit?

For many perplexed observers, the blame falls squarely on Apple's marketing efforts, or seeming lack thereof.

AI

Tim Cook Knows Apple Isn't First in AI but Says 'It's About Being the Best' (gizmodo.com) 38

Apple CEO Tim Cook has acknowledged the company's late entry into AI, stating, "We weren't the first to do intelligence." Despite this admission, Cook defended Apple's approach, claiming it will be "the best for the customer."

The tech giant plans to roll out initial AI features on October 28, with more advanced capabilities expected in 2025. However, internal studies suggest Apple's AI lags behind competitors, with Siri reportedly 25% less accurate than ChatGPT. Cook remains optimistic, asserting that AI will make users' time on iPhones "profoundly different."
AI

Can We Turn Off AI Tools From Google, Microsoft, Apple, and Meta? Sometimes... (seattletimes.com) 80

"Who asked for any of this in the first place?" wonders a New York Times consumer-tech writer. (Alternate URL here.) "Judging from the feedback I get from readers, lots of people outside the tech industry remain uninterested in AI — and are increasingly frustrated with how difficult it has become to ignore." The companies rely on user activity to train and improve their AI systems, so they are testing this tech inside products we use every day. Typing a question such as "Is Jay-Z left-handed?" in Google will produce an AI-generated summary of the answer on top of the search results. And whenever you use the search tool inside Instagram, you may now be interacting with Meta's chatbot, Meta AI. In addition, when Apple's suite of AI tools, Apple Intelligence, arrives on iPhones and other Apple products through software updates this month, the tech will appear inside the buttons we use to edit text and photos.

The proliferation of AI in consumer technology has significant implications for our data privacy, because companies are interested in stitching together and analyzing our digital activities, including details inside our photos, messages and web searches, to improve AI systems. For users, the tools can simply be an annoyance when they don't work well. "There's a genuine distrust in this stuff, but other than that, it's a design problem," said Thorin Klosowski, a privacy and security analyst at the Electronic Frontier Foundation, a digital rights nonprofit, and a former editor at Wirecutter, the reviews site owned by The New York Times. "It's just ugly and in the way."

It helps to know how to opt out. After I contacted Microsoft, Meta, Apple and Google, they offered steps to turn off their AI tools or data collection, where possible. I'll walk you through the steps.

The article suggests logged-in Google users can toggle settings at myactivity.google.com. (Some browsers also have extensions that force Google's search results to stop inserting an AI summary at the top.) And you can also tell Edge to remove Copilot from its sidebar at edge://settings.

But "There is no way for users to turn off Meta AI, Meta said. Only in regions with stronger data protection laws, including the EU and Britain, can people deny Meta access to their personal information to build and train Meta's AI." On Instagram, for instance, people living in those places can click on "settings," then "about" and "privacy policy," which will lead to opt-out instructions. Everyone else, including users in the United States, can visit the Help Center on Facebook to ask Meta only to delete data used by third parties to develop its AI.
By comparison, when Apple releases new AI services this month, users will have to opt in, according to the article. "If you change your mind and no longer want to use Apple Intelligence, you can go back into the settings and toggle the Apple Intelligence switch off, which makes the tools go away."
Republicans

Trump Says Tim Cook Called Him To Complain About the EU (theverge.com) 278

An anonymous reader quotes a report from The Verge: Donald Trump said Apple CEO Tim Cook called him to discuss the billions of dollars that Apple has been fined in the European Union. Trump made the statement during his appearance on the PBD Podcast -- and said that he won't let the EU "take advantage" of US companies like Apple if reelected. "Two hours ago, three hours ago, he [Cook] called me," Trump said. "He said the European Union has just fined us $15 billion... Then on top of that, they got fined by the European Union another $2 billion." In March, the EU fined Apple around $2 billion after finding that Apple used its dominance to restrict music streaming apps from telling customers about cheaper subscription deals outside the App Store. The EU later won its fight to make Apple pay $14.4 billion in unpaid taxes.

"He [Cook] said something that was interesting," Trump said. "He said they're using that to run their enterprise, meaning Europe is their enterprise. "I said, 'That's a lot... But Tim, I got to get elected first, but I'm not going to let them take advantage of our companies -- that won't, you know, be happening.'"
Trump has talked to several Big Tech executives over the past several months. "During an interview this week, Trump said he spoke with Google CEO Sundar Pichai to complain about all the 'bad stories' the search engine shows about him," notes The Verge. "Elon Musk recently spoke at a Trump rally in Pennsylvania, while Meta CEO Mark Zuckerberg called Trump over the summer 'a few times,' according to the former president."
EU

Developers Now Required To Share Phone Number and Address On EU App Store (macrumors.com) 84

An anonymous reader quotes a report from MacRumors: Apple today reminded developers that the EU trader requirement in the European Union is now being enforced. Developers who distribute apps in the EU will now need to share information that includes address, phone number, and email address on the EU App Store. Submitting updates for apps on the App Store in the European Union now requires trader information that's added via App Store Connect, with those details shared on each developer's App Store page. App updates can no longer be submitted without trader information, and starting on February 17, 2025, apps that do not have a trader status set will be removed from the App Store in the EU until trader status is provided and verified.

The Digital Services Act (DSA) in the European Union requires Apple to verify and display trader contact information for all "traders" who are distributing apps on the App Store in the European Union. Developers who make money from the App Store through either an upfront purchase price or through in-app purchases are considered traders, regardless of size. Contact information for each developer that is considered a trader will be publicly available, and there will undoubtedly be some developers that are unhappy with the requirement. Independent developers and small companies may not have dedicated business addresses and phone numbers to provide, and will likely be reluctant to provide their personal contact information.
You can learn more about the requirements on Apple's website.
Iphone

Apple's New Feature Lets Brands Put Their Stamp On Emails, Calls To Your iPhone 27

Apple is enhancing its Business Connect tool, allowing companies to customize how they appear in emails, phone calls, and payment interfaces on iPhones. The Verge reports: Each registered business can confirm its info is accurate and add additional details like photos or special offers. Collecting verified, up-to-date business information could be useful for Apple if it ever launches its own search engine or inside features for Apple Intelligence instead of sending users to outside sources like Google, Yelp, or Meta. Branded Mail is a feature businesses can sign up for today before it starts rolling out to users later this year, potentially making emails easier to identify in a sea of unread messages.

Additionally, if companies opt into Business Caller ID, Apple will display their name, logo, and department on an iPhone's inbound call screen. This feature should come in handy when you're trying to figure out whether the random number that's calling you is spam, or if it's a legitimate business. It will start rolling out next year. A smaller update coming to Apple's Tap to Pay service will let companies show their logo when accepting payments instead of just displaying a category icon.
You can read more about it in Apple's press release.
Apple

Apple Headset Stalls, Struggles To Attract Killer Apps in First Year (msn.com) 68

Apple's $3,499 Vision Pro is struggling to attract major software-makers to develop apps for the device, a challenge that threatens to slow the progress of the company's biggest new product in a decade. WSJ: New apps released on the Vision Pro every month have slowed since its launch in January. Some of the most successful virtual-reality software developers have so far opted not to build apps for the headset. Without enough killer apps, certain users have found the device less useful and are opting to sell it. "It's a chicken-or-egg problem," said Bertrand Nepveu, who previously worked on the Vision Pro at Apple and is now an investor in this area at Triptyq Capital.

Nepveu and app developers think Apple should fund app makers to give them an incentive to port over their existing apps from other headsets or to develop fresh content. This practice has become common in the industry, with headset leader Meta Platforms funding many developers and even buying several app makers. The social-media company is a formidable competitor to Apple, with a market share of all headsets reaching 74% in the second quarter this year, according to Counterpoint Research.

Security

Sysadmins Rage Over Apple's 'Nightmarish' SSL/TLS Cert Lifespan Cuts (theregister.com) 293

The Register's Jessica Lyons reports: Apple wants to shorten SSL/TLS security certificates' lifespans, down from 398 days now to just 45 days by 2027, and sysadmins have some very strong feelings about this "nightmarish" plan. As one of the hundreds that took to Reddit to lament the proposal said: "This will suck. My least favorite vendor manages something like 10 websites for us, and we have to provide the certs manually every time. Between live and test this is gonna suck."

The Apple proposal, a draft ballot measure that will likely go up for a vote among Certification Authority Browser Forum (CA/B Forum) members in the upcoming months, was unveiled by the iThings maker during the Forum's fall meeting. If approved, it will affect all Safari certificates, which follows a similar push by Google, that plans to reduce the max-validity period on Chrome for these digital trust files down to 90 days.

... [W]hile it's generally agreed that shorter lifespans improve internet security overall -- longer certificate terms mean criminals have more time to exploit vulnerabilities and old website certificates -- the burden of managing these expired certs will fall squarely on the shoulders of systems administrators. [...] Even certificate provider Sectigo, which sponsored the Apple proposal, admitted that the shortened lifespans "will no doubt prove a headache for busy IT security teams, juggling with lots of certificates expiring at different times."
While automation is often touted as the solution to this problem, sysadmins were quick to point out that some SSL certs can't be automated. "This is somewhat nightmarish," said one sysadmin. "I have about 20 appliance like services that have no support for automation. Almost everything in my environment is automated to the extent that is practical. SSL renewal is the lone achilles heel that I have to deal with once every 365 days."
Apple

Apple Announces New, Faster iPad Mini Built For Apple Intelligence (theverge.com) 23

In a press release this morning, Apple announced a new iPad Mini with a faster A17 Pro chip that supports Apple Intelligence. The Verge reports: The new Mini is mostly a spec bump: it runs a new A17 Pro chip, which Apple says has a 30 percent faster CPU, 25 percent faster GPU, and a Neural Engine twice as fast as the previous model. The device also supports the new Apple Pencil Pro, which is a nice touch for the Mini-toting artists out there, and comes with 128GB of storage in the base model rather than 64GB. (Those AI models need all the space they can get.) The Wi-Fi 6E chip is faster, the USB-C port is faster, everything about the iPad Mini is the same as before only faster this time.

The only real design change with the new Mini is the colors. Apple's gone more colorful with a lot of its products this year, and the Mini comes in new purple and blue models. In photos they look muted rather than vivid, though, so don't expect the eye-popping new colors on the iPhone 16.

AI

Apple Study Reveals Critical Flaws in AI's Logical Reasoning Abilities 72

Apple's AI research team has uncovered significant weaknesses in the reasoning abilities of large language models, according to a newly published study. MacRumors: The study, published on arXiv [PDF], outlines Apple's evaluation of a range of leading language models, including those from OpenAI, Meta, and other prominent developers, to determine how well these models could handle mathematical reasoning tasks. The findings reveal that even slight changes in the phrasing of questions can cause major discrepancies in model performance that can undermine their reliability in scenarios requiring logical consistency.

Apple draws attention to a persistent problem in language models: their reliance on pattern matching rather than genuine logical reasoning. In several tests, the researchers demonstrated that adding irrelevant information to a question -- details that should not affect the mathematical outcome -- can lead to vastly different answers from the models.
Apple

Apple Could Release $2,000 'Apple Vision' Headset Next Year (macrumors.com) 45

Apple is working on a more affordable $2,000 "Apple Vision" spatial computing headset that could be launched as early as next year, according to Bloomberg's Mark Gurman. MacRumors reports: The new headset would be a lower-end counterpart to the $3,500 Apple Vision Pro, which was released in February. Apple reportedly expects this more affordable model to sell at least twice as many units as the Vision Pro, though "that's not saying much," adds Gurman. Apple will struggle to hit 500,000 Vision Pro sales this year, according to market tracker IDC.

To achieve the lower price point, the Apple Vision would likely use a less powerful processor and cheaper materials than aluminum and glass. The device is also expected to omit certain inessential features, such as the EyeSight display that shows the user's eyes on the outside of the headset. Apple could also use larger, lower resolution displays for the more affordable version of the Vision Pro headset, according to previous reports.
Gurman also notes that Apple is working on a second-generation Vision Pro, slated for release in 2026, and a separate smart glasses device to accompany the Vision headsets.

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