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Television

Apple In Talks To Bring Ads To Apple TV+ (macrumors.com) 32

Following in the footsteps of competitors Netflix and Disney+, Apple is reportedly working on bringing advertisements to Apple TV+ through an ad-supported tier. MacRumors reports: Apple has apparently been in discussions with the UK's Broadcaster's Audience Research Board (BARB) to explore the necessary data collection techniques for monitoring advertising results. Currently, BARB provides viewing statistics for major UK networks including the BBC, ITV, Channel 4, and Sky, as well as Apple TV+ programming.

While BARB already monitors viewing time for Apple TV+ content, additional techniques are required to track advertising metrics accurately. This data is vital for advertisers to assess the reach and impact of their campaigns on the platform. In addition to the UK, Apple has also reportedly held similar discussions with ratings organizations in the United States. Apple has already included limited advertising in its live sports events, such as last year's Major League Soccer coverage, where ads were incorporated even for Season Pass holders. It is also notable that in March Apple hired Joseph Cady, a former advertising executive from NBCUniversal, to bolster its video advertising team.

AI

Apple's AI Features Rollout Will Miss Upcoming iPhone Software Overhaul (yahoo.com) 4

Apple's upcoming AI features will arrive later than anticipated, missing the initial launch of its upcoming iPhone and iPad software overhauls but giving the company more time to fix bugs. Bloomberg: The company is planning to begin rolling out Apple Intelligence to customers as part of software updates coming by October, according to people with knowledge of the matter. That means the AI features will arrive a few weeks after the initial iOS 18 and iPadOS 18 releases planned for September, said the people, who declined to be identified discussing unannounced release details.

Still, the iPhone maker is planning to make Apple Intelligence available to software developers for the first time for early testing as soon as this week via iOS 18.1 and iPadOS 18.1 betas, they added. The strategy is atypical as the company doesn't usually release previews of follow-up updates until around the time the initial version of the new software generation is released publicly. The stakes are higher than usual. In order to ensure a smooth consumer release of its big bet on AI, Apple needs support from developers to help iron out issues and test features on a wider scale. Concerns over the stability of Apple Intelligence features, in part, led the company to split the features from the initial launch of iOS 18 and iPadOS 18.

IT

Apple Makes Its Very First Labor Agreement With a Union (cnn.com) 17

"Apple and the union representing retail workers at its store in Towson, Maryland, agreed to a tentative labor deal late Friday," reports CNN, "in the first US labor agreement not only for an Apple store but for any US workers of the tech giant." Workers at the Apple store in Towson had voted to join the International Association of Machinists union in June 2022 and have since been seeking their first contract. In May, they voted to authorize a strike without providing a deadline. The labor deal, which needs to be ratified by a vote of the 85 rank-and-file members at the store before it can take effect, is a significant milestone. Other high-profile union organizing efforts, such as those at Starbucks and Amazon, have yet to produce deals for those workers, even though workers at those companies voted to join unions well before the workers at the Apple store in Maryland.

There are not many legal requirements to force a company to reach a labor agreement with a new union once that union has been recognized by the National Labor Relations Board, the government body that oversees labor relations for most US business. But the process can take a long time, as one recent study by Bloomberg Law found the average time for reaching a first contract is 465 days, or roughly 15 months. In many cases, it can take longer. A separate 2023 academic study found 43% of new unions were still seeking their first contract two years after winning a representation election.

The union said their deal includes pay increases of 10% over the three-year life of the contract and guaranteed severance packages for laid-off workers.
AI

White House Announces New AI Actions As Apple Signs On To Voluntary Commitments 4

The White House announced that Apple has "signed onto the voluntary commitments" in line with the administration's previous AI executive order. "In addition, federal agencies reported that they completed all of the 270-day actions in the Executive Order on schedule, following their on-time completion of every other task required to date." From a report: The executive order "built on voluntary commitments" was supported by 15 leading AI companies last year. The White House said the agencies have taken steps "to mitigate AI's safety and security risks, protect Americans' privacy, advance equity and civil rights, stand up for consumers and workers, promote innovation and competition, advance American leadership around the world, and more." It's a White House effort to mobilize government "to ensure that America leads the way in seizing the promise and managing the risks of artificial intelligence," according to the White House.
Iphone

Apple Moves Forward With Foldable iPhone (theinformation.com) 77

Apple is advancing its plans for a foldable iPhone, with potential release as early as 2026, The Information reported Tuesday. The iPhone-maker has begun engaging with Asian suppliers for component production, the report added. The proposed device is said to feature a clamshell design, reminiscent of Samsung's Galaxy Z Flip series.

The company faces considerable technical hurdles, including display crease issues and achieving optimal device thickness. Despite these challenges, the assignment of an internal codename, V68, suggests the project has progressed beyond the conceptual stage, the report added.
Operating Systems

Rivian CEO Says CarPlay Isn't Going To Happen (theverge.com) 143

In an interview with The Verge's Nilay Patel, Rivian founder and CEO RJ Scaringe said the automaker has no plans to adopt Apple CarPlay in its vehicles. "We have a great relationship with Apple," he said. "As much as I love their products, there's a reason that ironically is very consistent with Apple ethos for us to want to control the ecosystem." CarPlay isn't "consistent with how we think about really creating a pure product experience," Scaringe said. From the report: One example given by Scaringe includes CarPlay's inability to "leverage other parts of the vehicle experience," which would require Rivian customers to leave the app in order to do things like open the vehicle's front trunk. "We've taken the view of the digital experience in the vehicle wants to feel consistent and holistically harmonious across every touchpoint," said Scaringe. Instead, the Rivian CEO says the company will eventually add CarPlay's most desirable features "but on an a la carte basis."

Scaringe says that excluding CarPlay will allow the company to be more selective about features like routing and mapping charging points, noting that Rivian had acquired route planning app maker Iternio last year to facilitate that. "We recognize that it'll take us time to fully capture every feature that's in CarPlay, and hopefully, customers are seeing that. I think it often gets more noise than it deserves," Scaringe said in the interview. "The other thing beyond mapping that's coming is better integration with texting. We know that needs to come, and it's something that teams are actively working on."

Media

Apple Vision Pro's Content Drought Improves With New 3D Videos (arstechnica.com) 17

More than a dozen new Immersive Videos are coming to Vision Pro, with the first, titled Boundless, launching last night. "The announcement follows a long, slow period for new Vision Pro-specific video content from Apple," writes Ars Technica's Samuel Axon. "The headset launched in early February with a handful of Immersive Video episodes ranging from five to 15 minutes each. Since then, only three new videos have been added." From the report: Tonight's Boundless episode will allow viewers to see what it's like to ride in a hot air balloon over sweeping vistas. Another episode titled "Arctic Surfing" will arrive this fall, Apple says. Sometime next month, Apple will publish the second episode of its real wildlife documentary, simply titled Wild Life. The episode will focus on elephants in Kenya's Sheldrick Wildlife Trust. Another episode is in the works, too. "Later this year," Apple writes in its newsroom post, "viewers will brave the deep with a bold group of divers in the Bahamas, who come face-to-face with apex predators and discover creatures much more complex than often portrayed."

In September, we'll see the debut of a new Immersive Video series titled Elevated. Apple describes it as an "aerial travel series" in which viewers will fly over places of interest. The first episode will take viewers to Hawaii, while another planned for later this year will go to New England. Apple is additionally partnering with Red Bull for a look at surfing called Red Bull: Big-Wave Surfing. In addition to those documentary episodes, there will be three short films by year's end. One will be a musical experience featuring The Weeknd, and another will take basketball fans inside the 2024 NBA All-Star Weekend. There will also be Submerged, the first narrative fictional Immersive Video on the platform. It's an action short film depicting struggles on a submarine during World War II.

IOS

'The DOJ's Assault On Apple Will Harm Consumers' (reason.com) 104

Longtime Slashdot reader SonicSpike shares an op-ed from Reason, written by Sen. Rand Paul: In America, we do not punish businesses for their success. We certainly do not punish businesses because their competitors are struggling to keep pace. Sadly, that is exactly what the Department of Justice (DOJ) is attempting to do in its recent lawsuit against Apple. In March, the DOJ, joined by 15 states and the District of Columbia, filed a lawsuit aimed at penalizing Apple for successfully competing in the market for smartphones. However, like much of the Biden administration's approach to antitrust enforcement, the DOJ's lawsuit is focused on punishing Apple for its success rather than addressing any real harm to consumers. Instead of fostering innovation and competition, this approach threatens to stifle the very progress that benefits Americans.

In its lawsuit, the DOJ makes the unsubstantiated claim that Apple has "willfully monopolized" the smartphone market through "exclusionary" and "anticompetitive" conduct. In particular, it accuses Apple of exercising unwarranted control over the creation, distribution, and functioning of apps within the iPhone operating system. What the complaint ignores, however, is that this control is not simply a lawful business practice by a privately held company; it is an indispensable part of Apple's business model. Far from being an "anticompetitive" practice that harms consumers, Apple's careful approach to app integration is a pro-competitive way in which it meets its users' demands.

Privacy, security, and seamless integration have been the core of Apple's operational strategy for years. Back in 2010, Steve Jobs explained that "when selling to people who want their devices to just work, we think integrated wins every time." That "open systems don't always work," and Apple was "committed to the integrated approach." What makes Apple products so unique is their ease of use and consistency over time. While no product will ever be perfect, Apple's goal is to deliver a seamless, integrated experience that users can rely on time after time without giving it a second thought. How does Apple do this? By carefully exercising the very control that the DOJ is trying to punish. As economist Alex Tabarrok explains in Marginal Revolution: "Apple's promise to iPhone users is that it will be a gatekeeper. Gatekeeping is what allows Apple to promise greater security, privacy, usability and reliability. Gatekeeping is Apple's brand promise. Gatekeeping is what the consumer's are buying." [...]
"Digital markets do not need more government regulation; they need more companies willing to innovate and compete," concludes Sen. Paul. "The DOJ should not waste taxpayer-provided resources targeting a company that has earned its success through excellence in the marketplace. An Apple a day may keep the doctor away, but it seems that all of the pro-competitive justifications in the world cannot keep a politically motivated antitrust enforcer at bay."
IOS

iOS 18 Could 'Sherlock' $400 Million In App Revenue (techcrunch.com) 43

An anonymous reader quotes a report from TechCrunch: Apple's practice of leveraging ideas from its third-party developer community to become new iOS and Mac features and apps has a hefty price tag, a new report indicates. Ahead of its fall release, you can download the public beta for iOS 18 right now to get a firsthand look at Apple's changes, which may affect apps that today have an estimated $393 million in revenue and have been downloaded roughly 58 million times over the past year, according to an analysis by app intelligence firm Appfigures. Every June at Apple's Worldwide Developers Conference, the iPhone maker teases the upcoming releases of its software and operating systems, which often include features previously only available through third-party apps. The practice is so common now it's even been given a name: "sherlocking" -- a reference to a 1990s search app for Mac that borrowed features from a third-party app known as Watson. Now when Apple launches a new feature that was before the domain of a third-party app, it's said to have "sherlocked" the app. [...]

In an analysis of third-party apps that generated more than 1,000 downloads per year, Appfigures discovered several genres that had found themselves in Apple's crosshairs in 2024. In terms of worldwide gross revenue, these categories have generated significant income over the past 12 months, with the trail app category making the most at $307 million per year, led by market leader and 2023 Apple "App of the Year" AllTrails. Grammar helper apps, like Grammarly and others, also generated $35.7 million, while math helpers and password managers earned $23.4 million and $20.3 million, respectively. Apps for making custom emoji generated $7 million, too. Of these, trail apps accounted for the vast majority of "potentially sherlocked" revenue, or 78%, noted Appfigures, as well as 40% of downloads of sherlocked apps. In May 2024, they accounted for an estimated $28.8 million in gross consumer spending and 2.5 million downloads, to give you an idea of scale.

Many of these app categories were growing quickly, with math solvers having seen revenue growth of 43% year-over-year followed by grammar helpers (+40%), password managers (+38%) and trail apps (+28%). Emoji-making apps, however, were seeing declines at -17% year-over-year. By downloads, grammar helpers had seen 9.4 million installs over the past 12 months, followed by emoji makers (10.6 million), math-solving apps (9.5 million) and password managers (457,000 installs).
"Although these apps certainly have dedicated user bases that may not immediately choose to switch to a first-party offering, Apple's ability to offer similar functionality built-in could be detrimental to their potential growth," concludes TechCrunch's Sarah Perez. "Casual users may be satisfied by Apple's 'good enough' solutions and won't seek out alternatives."
AI

Apple, Nvidia, Anthropic Used Thousands of Swiped YouTube Videos To Train AI (wired.com) 52

AI companies are generally secretive about their sources of training data, but an investigation by Proof News found some of the wealthiest AI companies in the world have used material from thousands of YouTube videos to train AI. Companies did so despite YouTube's rules against harvesting materials from the platform without permission. From a report: Our investigation found that subtitles from 173,536 YouTube videos, siphoned from more than 48,000 channels, were used by Silicon Valley heavyweights, including Anthropic, Nvidia, Apple, and Salesforce. The dataset, called YouTube Subtitles, contains video transcripts from educational and online learning channels like Khan Academy, MIT, and Harvard. The Wall Street Journal, NPR, and the BBC also had their videos used to train AI, as did The Late Show With Stephen Colbert, Last Week Tonight With John Oliver, and Jimmy Kimmel Live.

Proof News also found material from YouTube megastars, including MrBeast (289 million subscribers, two videos taken for training), Marques Brownlee (19 million subscribers, seven videos taken), Jacksepticeye (nearly 31 million subscribers, 377 videos taken), and PewDiePie (111 million subscribers, 337 videos taken). Some of the material used to train AI also promoted conspiracies such as the "flat-earth theory."
Further reading: YouTube Says OpenAI Training Sora With Its Videos Would Break Rules.
Emulation (Games)

Apple Approves PC/Linux/Mac-Emulating App 'UTM SE' for App Store, Reversing Earlier Rejection (theverge.com) 21

At the end of June, Apple's App Store rejected the Windows/retro PC emulator "UTM SE". But in a reversal Apple approved the app Saturday, reports the Verge.

"We are happy to announce that UTM SE is available (for free) on iOS and visionOS App Store," the developer posted on X, "and coming soon to AltStore PAL."

From the Verge: After Apple rejected the app in June, the developer said it wasn't going to keep trying because the app was "a subpar experience." Today, UTM thanked the AltStore team for helping it and credited another developer "whose QEMU TCTI implementation was pivotal for this JIT-less build."

As with other emulators on the App Store, you can't do much with UTM SE out of the box. It doesn't come with any operating systems, though the app does link to UTM's site, which has guides for Windows XP through Windows 11 emulation, as well as downloads of pre-built virtual Linux machines. Mac OS 9.2.1 and DOS are listed in one screenshot from the UTM SE App Store page. Mac OS 9.2.1 and DOS are listed in one screenshot from the UTM SE App Store page.

The Courts

Apple Watch Is Cleared By the CBP of Infringing On the ECG Patent (cbp.gov) 20

Slashdot reader Kirschey writes: The U.S. Customs and Border Protection determined that the redesigned Apple Watch models do not violate AliveCor's electrocardiogram patents, allowing them to be imported. This decision comes before a consolidated hearing at the Federal Circuit Court regarding the same patents.
From the decision: We find that Apple Inc. ("Apple") has met its burden to show that certain redesigned wearable devices ("articles at issue") do not infringe one or more of claims 12, 13, and 19-23 of U.S. Patent No. 10,638,941 ("the '941 Patent") and claims 1, 3, 5, 8-10, 12, 15, and 16 of U.S. Patent No. 10,595,731 ("the '731 Patent). Thus, CBP's position is that the articles at issue are not subject to the limited exclusion order that the U.S. International Trade Commission ("Commission" or "ITC") issued in Investigation No. 337-TA-1266 ("the underlying investigation" or "the 1266 investigation"), pursuant to Section 337 of the Tariff Act of 1930, as amended, 19 U.S.C. 1337 ("Section 337").
Apple

Samsung's New Watch and Earbuds Are Apple Copycats (businessinsider.com) 28

Samsung unveiled new wearable devices at its Unpacked event earlier this week, drawing comparisons to Apple's offerings. The Galaxy Watch Ultra, set for release on July 24, bears striking similarities to Apple's Watch Ultra 2 launched last September. Both feature titanium cases, orange-accented buttons, and specialized bands. Samsung's version, priced at $650, undercuts Apple's $800 model. Business Insider adds: But the strategy has its downsides. If you spot someone wearing Galaxy Watch Ultra, there's a good chance you'd mistake it for Apple's model -- which doesn't help Samsung differentiate itself. In a statement to Business Insider, Samsung said that the design choices for its new smartwatch were "made to ensure comfort, usability, and durability in a variety of use cases." It didn't mention what went into naming the device.

The similarities extend to Samsung's new earbuds. The Galaxy Buds 3 Pro and the Galaxy Buds 3 -- also announced at Unpacked -- got a revamp that steps away from previous designs to make Samsung's Bluetooth earbuds shaped more like Apple AirPods. The Galaxy Buds 2 Pro are stemless and come in light purple, but their successor only comes in silver or white. Similar to the AirPods Pro, Galaxy Buds 3 Pro owners will be able to control their earbuds with gestures.

Apple

India Antitrust Body Finds Apple Abused Dominant Position in Apps Market (reuters.com) 15

India's antitrust watchdog has concluded that Apple abused its dominant position in the iOS app store market, according to a confidential report seen by Reuters, marking a significant development in the country's scrutiny of tech giants. The Competition Commission of India, which initiated an investigation into Apple in 2021, has determined that the company engaged in "abusive conduct and practices" by compelling developers to utilize its proprietary in-app purchase system, Reuters added.

The report asserts that Apple wields "significant influence" over the distribution of digital products to consumers through its iOS platform and App Store, characterizing the tech giant as an "unavoidable trading partner" for app developers who have little choice but to comply with Apple's terms.
Iphone

iPhone Upgrades - Not Android Switchers - Drive Apple Sales, Bernstein Says 68

In a new analysis, research firm Bernstein challenges the conventional wisdom surrounding Apple's iPhone sales fluctuations, arguing that perceived market share shifts between Apple and Android devices are largely illusory. The report, which Bernstein sent to its clients, contends that the majority of iPhone buyers are existing users upgrading their devices, rather than switchers from Android platforms.

Bernstein posits that year-to-year changes in iPhone unit sales are predominantly driven by Apple's upgrade rates within its established user base. This dynamic creates the appearance of significant market share gains or losses, particularly in China, where consumers are highly sensitive to new features. The analyst notes that upgrade cycles in China tend to be more pronounced than in other markets, leading to exaggerated perceptions of market share volatility. He suggests that the company's struggles in the region are more likely attributed to poor upgrade rates within its existing customer base rather than a mass exodus to competitors like Huawei.
EU

Apple Settles EU Case By Opening Its iPhone Payment System To Rivals (theguardian.com) 19

The European Commission has approved Apple's commitments to open its "tap to pay" iPhone payment system to rivals, avoiding a potentially hefty fine. The Guardian reports: Regulators had accused Apple in 2022 of abusing its dominant position by limiting access to its mobile payment technology. Apple responded by proposing in January to allow third-party mobile wallet and payment service providers access to the contactless payment function in its iOS operating system. After Apple tweaked its proposals following testing and feedback, the commission said those "final commitments" would address its competition concerns.

"Today's commitments end our Apple Pay investigation," Margrethe Vestager, the commission's executive vice-president for competition policy, told a press briefing in Brussels. "The commitments bring important changes to how Apple operates in Europe to the benefit of competitors and customers." Apple said in a prepared statement that it is "providing developers in the European Economic Area with an option to enable NFC [near-field communication] contactless payments and contactless transactions" for uses like car keys, corporate badges, hotel keys and concert tickets. [...] Apple must open up its payment system in the EU's 27 countries plus Iceland, Norway and Liechtenstein by July 25.

"As of this date, developers will be able to offer a mobile wallet on the iPhone with the same 'tap-and-go' experience that so far has been reserved for Apple Pay," Vestager said. The changes will remain in force for a decade and will be monitored by a trustee. Breaches of EU competition law can draw fines worth up to 10% of a company's annual global revenue, which in Apple's case could have amounted to tens of billions of euros.

Apple

Apple's Vision Pro Won't Cross 500,000 Sales This Year, IDC Says (bloomberg.com) 59

Apple's biggest new product in years is not expected to shake off its slow sales start until the release of a cheaper model next year. From a report: The $3,500 Vision Pro mixed-reality headset has yet to sell 100,000 units in a quarter since its launch in the US in February, and it faces a 75% drop in domestic sales in the current quarter, according to market tracker IDC.

The gadget's international launch at the end of June will offset weakness in the US. A more affordable edition -- which IDC estimates would cost roughly half as much -- should rekindle interest in 2025, but sales may not rise meaningfully over the coming year, IDC said. "The Vision Pro's success, regardless of its price, will ultimately depend on the available content," said Francisco Jeronimo, vice president at IDC. "As Apple expands the product to international markets, it's crucial that local content is also made available."

Security

Apple Warns iPhone Users in 98 Countries of Spyware Attacks (techcrunch.com) 29

Apple has issued a new round of threat notifications to iPhone users across 98 countries, warning them of potential mercenary spyware attacks. It's the second such alert campaign from the company this year, following a similar notification sent to users in 92 nations in April. TechCrunch: In its communication to affected users, Apple stressed the sensitive nature of its threat identification methods, cautioning that divulging additional details could potentially aid attackers in evading future detection. Apple has also made a notable shift in its language since last year, opting to describe these incidents as "mercenary spyware attacks" instead of the previously used term "state-sponsored" attacks.
Microsoft

Microsoft, Apple Drop OpenAI Board Plans as Scrutiny Grows (bloomberg.com) 9

Microsoft and Apple dropped plans to take board roles at OpenAI in a surprise decision that underscores growing regulatory scrutiny of Big Tech's influence over artificial intelligence. From a report: Microsoft, which invested $13 billion in the ChatGPT creator, will withdraw from its observer role on the board, the company said in a letter to OpenAI on Tuesday, which was seen by Bloomberg News. Apple was due to take up a similar role, but an OpenAI spokesperson said the startup won't have board observers after Microsoft's departure. Regulators in the US and Europe had expressed concerns about Microsoft's sway over OpenAI, applying pressure on one of the world's most valuable companies to show that it's keeping the relationship at arm's length. Microsoft has integrated OpenAI's services into its Windows and Copilot AI platforms and, like other big US tech companies, is banking on the new technology to help drive growth.
IOS

Apple Approves Epic Games Store App For iOS (arstechnica.com) 48

After two rejections, Apple has approved the Epic Games Store for iOS in the European Union. "This paves the way for Epic CEO Tim Sweeney to realize his long-stated goal of launching an alternative game store on Apple's closed platform -- at least in Europe," reports Ars Technica. From the report: Apple announced plans to allow third-party app stores on iOS in the region earlier this year, complying with the letter of the law (though some say not the spirit) as required by the Digital Markets Act (DMA), which was enacted in hopes of making platforms more open and competitive. Apple's new policies allow for alternative app marketplaces but with some big caveats regarding the deal that app developers agree to.

The change followed years of contentious PR campaigns and court battles around the world between Epic and Apple, with Sweeney proclaiming that Apple's app approval processes are anti-competitive and that its 30 percent cut of app revenues is unfair. Even after the shift, Apple is said to have rejected the Epic Games Store app twice. The rejections were over specific rules about the copy and shape of buttons within the app, though not about its primary function. [...] Apple went ahead and approved the app despite the disagreement over the copy and button designs. However, AppleInsider reported that Apple will still require Epic to change the copy and buttons later.

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