HomePod With Screen 'Most Significant New Apple Product' of 2025, Says Gurman 72
In his latest Power On! newsletter, Apple analyst Mark Gurman called the company's new smart device "Apple's most significant release of the year because it's the first step toward a bigger role in the smart home." The device in question is rumored to be a new smart hub that could look like a HomePod with a seven-inch screen. Digital Trends reports: Gurman calls the new smart device a "smaller and cheaper iPad that lets users control appliances, conduct FaceTime chats and handle other tasks." It doesn't sound like the new hub will stand alone, though; Gurman goes on to say that it "should be followed by a higher-end version in a few years." That version should be able to pan and tilt to keep users in-frame during video calls, or just to keep the display visible as someone moves around the home.
[...] Other details are still known, like whether the device will use an original operating system. The overall plan is to make the new smart device the center of an Apple-based smart home and open the doors to a more conversational Siri.
[...] Other details are still known, like whether the device will use an original operating system. The overall plan is to make the new smart device the center of an Apple-based smart home and open the doors to a more conversational Siri.
Feature Saturation and Patent Wars. (Score:2)
Remember Apple's first trip to near bankruptcy, that came from spamming shitty products to cash out on it's status-granting aspect?
Apple is hardly the only vendor in decline when it comes to realistic UPgrades and new-and-improved offerings. Everyone is selling baby steps as leaps and bounds these days. Modern clickbait marketing.
Your 3D surround-sound 4K-enabled satellite-capable smartphone just fell in between the Corinthian leather-wrapped heated/cooling/vibrating massage seats in your car, and you’re wondering how we got to complete feature saturation trapped in a constant Patent War with round-corners competition? 99% of
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I mean, is there anything your iPhone lacks that you would spend $700-$1400 to replace *today*?
100% guaranteed waterproofing to 200 feet, a matte display, "drop in" capability into a device that allows it to serve as a dive camera with strobe light integration, dive computer capability (without paying extra fees for an extra app), device jamming capability (so I can effectively disable electronic noise sources (phones, tablets, gaming devices, etc.) within a 20' diameter, etc.
Some of those features I would pay a lot more than $1400 for.
Okay, Mr. Bond - Apple could count on selling what... two of those devices: one to you for your spy business, and one to the clickbait headline "journalist" telling us about several features noone wants (except the matte display). Apple is smarter than that.
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The question was what features I would pay for, not what features would be viable in the marketplace.
Really not sure why you think anything I mentioned has to do with the spy business. Millions of people go scuba diving every year. Plenty of people would like a display that doesn't reflect their face back at them. And since it seems people have no common decency anymore, I would imagine using the jamming feature to shut other peoples' devices the fuck up when being used without headphones in public, would
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You must be fun at parties, Mr. Bond.
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No, I'm not really.
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When an Apple pundit makes the claim of " 'Most Significant New Apple Product' of 2025," The most significant of this year, a year that has only just begun then you know Apple is truly scratching for ideas, Dont ge tme wrong, macOS, the Apple silicon macbooks are great products, maybe not worth the coin they charge for them but still good products but it just seems to be largly re-hashing the same old stuff, the current Macbook air's are basically an iPad in a clam shell with a keyboard, the light weight OS
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"I want to see Apple really bring something revolutionary to the table like an iPhone or an iPod ..."
All they need is a market to copy and/or a startup to buy then, just like they did to get those products. Something really revolutionary that they bought or copied from others.
Re:Apple's second degeneration (Score:5, Informative)
The iPhone was a revolution—not because it was the first smartphone ever, but because it was the first truly functional one. Here’s where it shone, off the top of my head:
- It had a capacitive all-screen design with a usable virtual keyboard.
- It introduced the "Home" button, which always brought you back to the Home screen—a reliable, familiar place for the user.
- Its web browser was revolutionary, allowing users to zoom in and out in an extraordinarily user-friendly way compared to the competition.
- The web browser also supported full HTML emails.
- It had zero bloatware from telcos. No iPhone ever sold was burdened with unnecessary software pre-installed by carriers.
- It featured an app-centric home screen.
- Its SMS app displayed conversations in a chat-style format, making messaging more intuitive.
Were any of these features revolutionary on their own? Maybe, maybe not. Did some competing phones have similar features? Possibly. But that doesn’t matter. The way Apple brought it all together took everyone by surprise and completely swept the market off its feet.
Three years later, Apple was responsible for 30% of all phones sold worldwide.
Some might argue that Apple just copied from others, but they released a product that completely disrupted the status quo. The impact was so profound that five years later, none (as in zero) of their then-competitors had survived.
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The first iPhone also had visual voicemail, which was completely new and innovative and a vast improvement over the existing approach.
It also introduced swiping and other gestures like pinch to zoom. Apple didn't invent these things, but Blackberrys and the original Android phones still used physical buttons for scrolling. I don't think the original Androids even had a touchscreen.
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The iPhone was their version of the Compaq iPaq, which was enterprise-capable work device out of the box while the Apple product was a status symbol incapable of doing any serious work for years. It was as revolutionary as Chrysler's copy of the Toyota minivan. This new vaporware device is their version of the Echo Show, and almost certainly will be far more aggressive as to reporting back to the mothership.
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I had an iPaq way before I had an iPhone. None of the points I made up there was true for an iPaq. The resistive touchscreen was bad. The start menu was a pile of mess in completely random order. To get to the calculator it was 8 taps !!!!! Web browsing was laughable at best.
You cannot compare both, not in any serious sense.
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So you never owned or tried to use a Compaq iPaq. It was in theory cool but in reality, was nearly unusable, it perfectly illustrates the difference between having a bunch of specs and being an amazing device to actually use.
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My boss had one. He was arguing with the company's owner why he needed a $700 cellphone, she intended to reimburse him the cost of a new dumb phone. Then while on the road he got a call from a customer two states away about a known issue with an app they ran. He pulled into a rest area, logged into their VPN connection, and restarted the services in question. That call alone paid for 2/3 of the cost of the phone, so she agreed to reimburse in full (and bought us some other stuff he'd been lobbying for).
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If you are trying to compare Windows CE or Windows Mobile on the existing PDAs of 2007 favorably to the iPhone, you have a very large uphill climb ahead of you.
There is a reason why the PDA market disappeared overnight, and Microsoft killed Windows Mobile in favor of their next swing-and-a-miss: Windows Phone (also failed).
Windows Mobile was a piece of shit, which inherited way too much baggage (read: garbage) from Windows to ever work properly. Microsoft was shipping it because everything else was either
PDAs (Score:2, Informative)
The iPhone was a revolution—
Apple own failure with the Newton, followed by tons of success from PDA from competitors (basically it took Palm to show to Apple how to actually do a successful pocket device) (I'm not even joking, see the history of Visor) are laughing at your so-called "revolution".
(e.g.: some of the "innovations" you list a straight up Apple copying the "Zen of Palm").
iPhone are just a tiny iterative improvement in the PDA market, but leveraged the brand-name recognition and cult-like following to push a product in big
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Come on, please be serious. None of the PDAs checked *any* of the points I made save the carrier crap, since they were not actual phones.
The *only* Palm device you could compare the iPhone with is the Treo, which was a piece of garbage of a huge magnitude. Receiving a call could crash the device. You would have to reboot the phone every night if you wanted to keep it working, much like all Windows CE phones. Resistive touchscreen. No usable browser. Complex device where you could get lost (no home button),
iPhone 1 much lamer that PDAs in General (Score:2)
Come on, please be serious.
You be serious. Steve Jobs saw the booming PDA market (despite their own Newton failure), and decided "let's do that, but slap a cell modem on it and do the usual Apple Shiny(tm)". And the idea of slapping a modem didn't even come from within Apple but from former Palm designers working at Handspring.
None of the PDAs checked *any* of the points I made
Okay, let's go.
Bear in mind that I am only comparing to the platform I have some experience with (for PDAs: mostly EPOC32/SymbianOS and PalmOS, for phones: EPOC dumbphones, some feature phones, a bit of playing
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The impact was so profound that five years later, none (as in zero) of their then-competitors had survived.
Huh? Samsung, Motorola, and others failed years ago? I must be living in a different reality. :(
I am sad about Nokia failing. Their N800, which was essentially a Linux desktop, was showing me an awesome future... that never materialized.
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I would have rather seen them invest their billions in R&D into making a lower cost VR headset, as that could actually create some new technological breakthroughs.
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When an Apple pundit makes the claim of " 'Most Significant New Apple Product' of 2025," The most significant of this year, a year that has only just begun then you know Apple is truly scratching for ideas
Especially when it's just another thing that everybody has a version of only this one has an apple logo.
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More than that, we're really just talking about an iPad Mini with a big speaker tumor on it. If that's the most significant product they can come up with for 2025, they should probably fire some product designers and bring in some fresh think.
Apple is all about rehashing stuff (Score:2)
the current Macbook air's are basically an iPad in a clam shell with a keyboard, the light weight OS and energy efficient hardware is basically a rehash of Jobs era concepts with a iterative development.
I want to see Apple really bring something revolutionary to the table like an iPhone or an iPod I mean they have the money to spend on R&D, they just need to take some risks.
Maybe there's nothing revolutionary coming from Apple because pretty much all Apple ever does is rehash what's already out there, "but done better", and the whole "home assistant pod" thing has been existing for a while, has been a dud (Amazon's basically killed off the Alexa team last I heard), so all Apple is able to do is 'do better' at something apparently nobody wants.
And as you stated, all this "greatest thing of the year!!" thing all sounds like a puff piece, especially when done before the end of th
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'When an Apple pundit makes the claim of " 'Most Significant New Apple Product' of 2025," The most significant of this year, a year that has only just begun then you know Apple is truly scratching for ideas'
Alternatively, it's the pundit that has run out of unsourced rumors to spin. Apple itself has made no claim to refute.
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Apple can't innovate, hasn't been able to for a long time, but their real innovation that keeps the bills paid is having a fan base of people who will buy their overpriced products wihtout headphone jacks and then brag about them to their puzzled co-workers. Iphone technology wasn't something apple invented, but they did invent the hype.
One thing they do have that's fairly new is that their major competitors seem to be acting much more scummy than ever and are often even negatively innovative, as their prod
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Apple can't innovate, hasn't been able to for a long time, but their real innovation that keeps the bills paid is having a fan base of people who will buy their overpriced products wihtout headphone jacks and then brag about them to their puzzled co-workers. Iphone technology wasn't something apple invented, but they did invent the hype.
They didn't invent the transistor or integrated circuitry components or displays either.
What they have, and I don't care who was first, is an ecosystem. My iPhone, my iPads, my new Mac Mini, and my older Macs all work together pretty seamlessly. Between my wife and my cars with Uconnect and ApplePlay.
And the Macs are Unix. So I can zip back and forth between my MacOS and my Linux machines pretty easily. Yeah, a lot of us spend a lot of time in Terminal, despite the common meme that all Apple users ar
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What Apple is better at than everyone else in the field is marketing. Edward Bernays would have bowed down and worshiped Jobs' feet.
Apple defined: "consumer luxury gadgets company" (Score:2)
Apple can't innovate, hasn't been able to for a long time, but their real innovation that keeps the bills paid is having a fan base of people who will buy their overpriced products wihtout headphone jacks and then brag about them to their puzzled co-workers.
Correct. That's why I call Apple a "consumer luxury gadgets company".
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Ignorant people: TAKE MY MONEY!
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I can't wait to troubleshoot why my new iDevice isn't connecting to a network, can't see other 'network' resources, hasn't been 'authorised' , demands I use my iphone to configure some bullshit, presents me with a full page TOS when I just want to do something else, complains about incompatibility when I haven't 'updated' it enough. Fuck. All. Of. That.
Has that happened to you for any Apple device, much less all of them? Sure, my AppleTV offered to have my use my iphone to configure, but that's a feature that wasn't required and made the set up much simpler since I type faster with my thumbs than with a TV Remote, and my passwords are more easily entered by phone.
lets users control appliances, Why ? Nope ! (Score:5, Insightful)
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You sound really informed on Apple Home!
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Apple Home suddenly makes me want to start a load of clothes washing from out of country?
Re: lets users control appliances, Why ? Nope ! (Score:2)
Just don't forget to get a made for iphone certified washer and dryer set.
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Did you ever read Ubik by Philip K Dick? At one point, the guy gets trapped in his own apartment because he didn’t have coins to feed the door so that it would open.
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Good for you that you don't have smart appliances. Now what does that have to do with not having a use for the HomePod? It's almost like you didn't read or bother to understand what this device is, does, or can do for you and simply shut off your brain because you read the words smart appliance.
Don't do that. Use that mushy grey matter between your ears.
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"Smart" appliances are just to monitor you at this point. Most of the time, these things are harder to use than any percieved value they bring, so enjoy working for The Man.
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Good for you.
I like being able to control my lights from what's essentially my living room desk clock, and also add switched where I see fit.
I also like that I can check and adjust the thermostat on same said couch or my bedroom.
I also find it far easier to wake up with the fake sunrise, and turn off and control my TV without having to find the remote.
These aren't like "oh wow, my life is magically better" things, but they do make each and every day a little bit better (waking up easier, even in the winter
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These are indeed all useful things, but I can do pretty much all of that stuff from my phone without having an always-listening glorified speaker. What I don't get is what benefit you get from having a device that probably isn't in whatever room you're in anyway when you probably have your phone right there. :-)
And most of the time, I don't want to control appliances anyway—just monitor them and alert me if something goes horribly wrong.
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"hey Google, where's my phone" is probably my most uttered voice command.
But aside from finding my actual phone you're correct. My lights (the most quality of life part of my smart home) don't even require an internet connection.
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It sounds like good news but actually isn't (Score:2)
So a fixed position iPad. (Score:2)
Innovation (Score:4, Insightful)
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The chips the their Mac Pros are quite the innovation. Starting with the M1 line a few years back.
Nope. They are evolution - they are only the continuance of an existing trend. Apple did not invent the performant ARM SOC. They are only a little ahead of other similar ARM SOCs. They are also still well behind amd64 in performance, and only a little ahead in efficiency. Compare to AMD's latest mobile processors.
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Apple's main innovations throughout their history have always been in marketing. Gotta hand it to them, they've managed to convince a huge amount of people that the best computer is one with crippled hardware, an operating system unable to run 90% of the programs out there, and which costs three times the price of a far more capable machine.
End times (Score:3)
Apple analyst
If this is a factual job description, the species is dooooooomed.
Grief.
Smart home still a thing? (Score:2)
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After continuous unmitigated disaster that is IoT, there are still people out there that say "we want more of that in our lives"?
I've worked with supporting commercial-grade embedded systems that would now fall under the 'IoT' banner now, predominantly things like HVAC controls and other energy management stuff.
I categorically would not use something from Apple in my house, simply because my appliances are on a much longer lifecycle than anything Apple produces or supports. I'm not going to put in a system that Apple might provide all of five years of support and updates for to interface with systems that have a reasonable service-l
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After continuous unmitigated disaster that is IoT, there are still people out there that say "we want more of that in our lives"?
I've worked with supporting commercial-grade embedded systems that would now fall under the 'IoT' banner now, predominantly things like HVAC controls and other energy management stuff.
I categorically would not use something from Apple in my house, simply because my appliances are on a much longer lifecycle than anything Apple produces or supports. I'm not going to put in a system that Apple might provide all of five years of support and updates for to interface with systems that have a reasonable service-life of 20 years.
It's already problematic enough with many commercial-grade control systems falling behind the curve on things like WiFi protocol, don't get me started on the number of new products that are still only 802.11b/g/n compatible, but at least most of those devices also still support twisted-pair Ethernet. I would be astounded if Apple or Android products intended as embedded IoT systems even do Ethernet anymore.
Compared with the Lifespan of an Enterprise-Level Building Control Protocol/Ecosystem, something like Echelon's LON, Apple's Foundational commitment and contributions to the fledgling Matter Protocol and Thread Radio MESH, bodes well for this new Consumer HA Standard. With over 697 Industry Commitments, and new, Cross-Platform-Compatible Peripherals being added every day, take it from someone who's been playing with this since the late 1970s, Matter has the feel of a Standard with some Staying-Power. Closer
The second version will look like this (Score:2)
iMac G4 [wikimedia.org]
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iMac G4 [wikimedia.org]
I wish!
The most significant part of this announcement (Score:2)
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The most significant part of this announcement is THERE IS NO ANNOUNCEMENT. This is an unsourced rumor padded out to article length.
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Also, thank you for not making me read the "article"
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I'll remember that the next time my hands are covered in something I'm cooking and the only way to control the device is the 7" touchscreen I'm about to cover in raw meat.
There are legit reasons for voice control, they just aren't nearly as wide as the industry thinks they should be.
Really? (Score:2)
If that's the most significant, I'd hate to see the least significant.
How about (Score:2)
Use this as a media hub, "Home" hub,Time machine backups, etc etc etc etc.
Get your iPods , ATVs etc so they can form a wireless mesh system
Get "home" to directly support zigbee
And cut the "thin crap", I have bought based on utility etc, NEVER on how thin a device is. I want battery life.
when siri works at all.... (Score:2)
I can't imagine buying this even as an Apple household until siri 'works'. Siri is by a good margin, the most irritating 'smart' home assistant.
I'm perceiving Apple in decline. The 'just works' isn't just working, Siri feels like a 10 year out of date tool, and new products aren't really solving things.