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Businesses Apple

iOS 18 Could 'Sherlock' $400 Million in App Revenue (techcrunch.com) 133

An anonymous reader shares a report: Apple's practice of leveraging ideas from its third-party developer community to become new iOS and Mac features and apps has a hefty price tag, a new report indicates. With the release of iOS 18 later this fall, Apple's changes may affect apps that today have an estimated $393 million in revenue and have been downloaded roughly 58 million times over the past year, according to an analysis by app intelligence firm Appfigures.

Every June at Apple's Worldwide Developer Conference, the iPhone maker teases the upcoming releases of its software and operating systems, which often include features previously only available through third-party apps. The practice is so common now it's even been given a name: "sherlocking" -- a reference to a 1990s search app for Mac that borrowed features from a third-party app known as Watson. Now, when Apple launches a new feature that was before the domain of a third-party app, it's said to have "sherlocked" the app.

In earlier years, sherlocking apps made some sense. After all, did the iPhone's flashlight really need to be a third-party offering, or would it be better as a built-in function? Plus, Apple has been able to launch features that made its software better adapted to consumers' wants and needs by looking at what's popular among the third-party developer community.

iOS 18 Could 'Sherlock' $400 Million in App Revenue

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  • Frankly, a lot of iOS' best features were lifted directly from the jailbreak community. iOS still lags years-old jailbreak tweaks when it comes to Control Center customization, for instance.

    • by Powercntrl ( 458442 ) on Tuesday June 18, 2024 @08:03PM (#64559479) Homepage

      Frankly, a lot of iOS' best features were lifted directly from the jailbreak community.

      That's how it began, but ever since Apple really started cracking down on jailbreaking there's not much of a "community" left. I'd say it jumped the shark when Cydia shut down. [appleinsider.com]

      • Either way, building more shit directly into the OS just adds more feature bloat. Likely just a tactic to make older phones feel perpetually slower the older they get.

        • Up vote +2 a comment — under appreciated

          One of the great utilities, abstracts above all OS’n, brands and services - 1Password. Abstraction is critical. The ability to straddle above, is a most valuable function providing you independence from hardware lock, software sandboxing and enabling freedom to move from or to any brand, service or cloud without sacrificing I.D., secure data or tracking capture. You want that. That’s a good thing.

          AAPL slide password management under the guise of OS

          • Up vote +2 a comment — under appreciated

            One of the great utilities, abstracts above all OS’n, brands and services - 1Password. Abstraction is critical. The ability to straddle above, is a most valuable function providing you independence from hardware lock, software sandboxing and enabling freedom to move from or to any brand, service or cloud without sacrificing I.D., secure data or tracking capture. You want that. That’s a good thing.

            AAPL slide password management under the guise of OS hosting by reducing subscription bloat in-service to user loyalty. Next Apple will do away with your need to enter passwords. As long as USER is using Apple hardware AAPL manages all your passwords – you enjoy secure, friction-free access to the Matrix. That’s its long game.

            Once password data is secure in AAPL’s steal-gripped vault — you need only keep paying subscription and hardware upgrade rent to remain current, viable and in-sych with your digital life.

            WTF are you Blathering about???

        • Either way, building more shit directly into the OS just adds more feature bloat. Likely just a tactic to make older phones feel perpetually slower the older they get.

          Think about it: Processes/Features don't make your Device Slower unless they are heavy-duty Background Tasks. Looking at my iPhone, I don't think there is any "Feature" that fits that Description that has been added to the OS for Decades, except for Spotlight, and its Indexing is engineered to only use Idle Time.

          The only time Spotlight may noticeably affect Performance a little bit, is for a day or so right after a Major OS Upgrade, when it may do a thorough Reindexing. But recent versions of iOS don't even

      • I haven't really seen any particularly innovative iOS features in a while. I know with iOS 18 they're doing some iterative improvements on the Control Center, so one could argue they're still riffing on the stuff they copied from the jailbreak scene.

        • Pretty much the story with MacOS too. I used it in the System 7 days and since the first aluminium body now and other than the bottom menu and the select-space quick launcher it hasn't really changed much. I think the asthetic of the bottom menu really impresses people but its not that configurable. Mostly MacOS still forces you into awkward contorted ways of doing things because they only want to allow you their way of working. For example, every time I press fullscreen because I just want a window tha
          • Pretty much the story with MacOS too. I used it in the System 7 days and since the first aluminium body now and other than the bottom menu and the select-space quick launcher it hasn't really changed much. I think the asthetic of the bottom menu really impresses people but its not that configurable. Mostly MacOS still forces you into awkward contorted ways of doing things because they only want to allow you their way of working. For example, every time I press fullscreen because I just want a window that takes up the whole desktop but instead it goes to that 'dedicated view' spaces thing I just want to scream. In a lot of cases I find myself needing to manually drag borders if I want to situate windows how I want and I just use tiling in win 10 or most WMs. Anyway, <\rant>.

            The Zoom (Green Button) Feature has had 2 different behaviors:

            Originally, it would make the Window just large enough to display the entire contents. This made sense with small screens; but Windows Users whined that they wanted it to work like Windows (Make the Window the Maximum Size). You can still Get this Behavior by pressing the Option key while clicking the Green Button.

            Second Version: Worked just like Windows. But then some people complained that certain Applications (Readers, Media Editors, Games, et

            • Also, if you hold down Option while hovering over the Green Button, the "Tile" Options become "Move" (to Left or Right); which leave the Desktop Visible.

            • I just like options like this to be evident in the gui. Why not just have another button for the other kind of maximize? Making that do a different thing based on hover is not intuitive at all especially because the button is not visually different than other buttons.

              Someone should tell Apple that people generally use computers to multitask. A tablet not so much. Don't model a computer after a tablet, or after computers back when they sucked.
              • I just like options like this to be evident in the gui. Why not just have another button for the other kind of maximize? Making that do a different thing based on hover is not intuitive at all especially because the button is not visually different than other buttons.

                Someone should tell Apple that people generally use computers to multitask. A tablet not so much. Don't model a computer after a tablet, or after computers back when they sucked.

                Why Cluttere the UI with Features most people seldom use?

                Plus, Mac Users are used to trying the Option Key as a way to Modify Commands. For many of them, it makes sense to Expose those, er, Options in that fashion.

                Plus, the "Three Main Window Buttons" have been a part of the macOS UI Design Lqnguage (and dare I say, Windows, too!) since version 1.0 of both OSes. They are Set in Human Interface Guidelines-Stone!

                macOS has all sorts of Window Gadgets that have arcane Buttons; why add more?

                Apple didn't model ma

                • If those three buttons are set in stone then don't decide to change the functionality!
                  • If those three buttons are set in stone then don't decide to change the functionality!

                    Well, I would agree that the Default Behavior of the Green Button should not have switched to the "Windows"-Like Behavior; however, I do not agree that more Modifier-Key-Selected Behaviors should not have been Added.

                    The Cluster of Command, Option, Ctrl and Shift has been a part of Apple Keyboard Culture since the Lisa. Mac Users are well-versed in trying at least a few of the NINE possible Combinations of Keyboard Chording of Modifier Keys when trying Keyboard and GUI Commands.

                    It's one of the things knowled

                • Also the ui is there to provide feedback about how to interact with it, not to be a clean piece of art. Apples biggest failing is clinging on to keeping things pretty while many other wms (like kde) look really good and still manage to be functional.
                  • Also the ui is there to provide feedback about how to interact with it, not to be a clean piece of art. Apples biggest failing is clinging on to keeping things pretty while many other wms (like kde) look really good and still manage to be functional.

                    Apple's UI manages to be highly functional without looking like Windows 3.1.

                    • That depends on your definition of "highly functional". If I need to spend years learning all of its new secrets with every version then that is not highly functional to me. I just don't have the time to learn about features that the UI doesn't tell me about.
                    • That depends on your definition of "highly functional". If I need to spend years learning all of its new secrets with every version then that is not highly functional to me. I just don't have the time to learn about features that the UI doesn't tell me about.

                      You're kidding, right?

                      On Average, once we are talking OS X-era, MacOS has about the most Stable UI over time of any GUI Platform. There have been changes, for sure, especially as regards to "Texturing"; but overall, changes are generally incremental, rather than Windows' Spastic "Look du Jour".

                    • Stability has nothing to do with it. I'm just taking about best practice gui design. If they need to make the gui confusing in order to be stable then they need to design it better.
                    • Stability has nothing to do with it. I'm just taking about best practice gui design. If they need to make the gui confusing in order to be stable then they need to design it better.

                      Apple literally wrote the Book on Best Practice GUI Design. From 1987:

                      https://www.abebooks.com/servl... [abebooks.com]

                      And even Today:

                      https://developer.apple.com/de... [apple.com]

                      Have they always followed their own Advice? Hell, No(!!!); but overall, they Historically have had a better track record than anyone else.

                      Sorry if you don't like it; many others do. However, Nobody likes everything about an OS; which is quite understandable. I suspect many on the macOS GUI Design Team have things that annoy them. But, I'd bet it's different t

  • It is a basic aspect of software and product development. Things evolve, incorporating ideas and features from others and make themselves better in the process. It's natural, it's common, it's expected and there isn't anything wrong with it. People want to bitch about the big evil Apple fucking other companies over. It's not really "fucking over" anybody and all other companies do the same thing.

    You down own an idea. Anyone is free to do what you do and see if they can do it better.

  • Hoovering up subscriptions is Cook’s idea of innovation for Apple

  • Apple looks at store data to see what apps are popular / worth $400 million, integrates them into iOS and then bans the original apps/developers for re-implementing iOS functionality??!

    Wow, that should NOT be legal.
  • by NotEmmanuelGoldstein ( 6423622 ) on Wednesday June 19, 2024 @02:34AM (#64559987)

    ... a new feature ...

    Like when Microsoft made a built-in web browser, the new feature of its Windows 95 OS. It gave that feature a name, the same as its own web-browser (because that's what is was). Microsoft was punished for that but it sounds like Apple gets away with it.

    • by mjwx ( 966435 )

      ... a new feature ...

      Like when Microsoft made a built-in web browser, the new feature of its Windows 95 OS. It gave that feature a name, the same as its own web-browser (because that's what is was). Microsoft was punished for that but it sounds like Apple gets away with it.

      Microsoft's sin was not including a built in web browser but in trying to force everyone to use that web browser, making it impossible to uninstall from the OS and deliberately making incompatible with web standards (again, trying to force it's exclusive use)... We absolutely pilloried Microsoft for that... Why does Apple get a free pass for the same behaviour?

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