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Apple Technology

Apple's Vision Pro Goes on Sale (cnbc.com) 57

Apple's Vision Pro virtual reality headset officially launched in the U.S. on Friday. Customers who preordered the headset will begin to receive it or pick it up at Apple Store locations. CNBC adds: Apple CEO Tim Cook appeared at the company's flagship Fifth Avenue store in New York City on Friday morning to celebrate the headset's release. Speaking to CNBC's Jim Cramer at the event about the Vision Pro's high sticker price, Cook called it "tomorrow's technology today." The Vision Pro starts at $3,500.

"People can spread their payments out over time, and so that's one affordability kind of thing," Cook said, referring to a monthly financing plan that buyers can choose. "It's chock-full of invention. It's got 5,000 patents on it. We think we priced it at the right level considering the value of it," Cook added.

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Apple's Vision Pro Goes on Sale

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  • When adjusted for inflation. And cheaper than the average rent in California.
    • $3,500 is the average rent in California? I don't think that's correct...

      For comparison, I rent out a SFH _house_ I used to live in, in a popular city in the South, for ~$1,500/month.

      • $3,500 is the average rent in California? I don't think that's correct...

        For comparison, I rent out a SFH _house_ I used to live in, in a popular city in the South, for ~$1,500/month.

        I dare say pretty much anywhere is the south will be significantly cheaper to rent than out in CA....however, that $3500 sounds more like a default NYC rental to my ears.

        And that would probably only be a studio apt at best.

        • I dare say pretty much anywhere is the south will be significantly cheaper to rent than out in CA.

          It is, but Florida is getting close with their real estate prices. The other catch is that incomes are on average a lot lower in the south, so the cost of living savings isn't as great as you'd expect. Plus, when you're earning a southern income level, that $3,500 price tag looks mighty big.

          • The other catch is that incomes are on average a lot lower in the south, so the cost of living savings isn't as great as you'd expect. Plus, when you're earning a southern income level, that $3,500 price tag looks mighty big.

            I don't find income or cost of living to be a problem at all, and I've lived almost my entire life in the south/southeast of the US.

            Cost of living is cheap down here...food, cheap, gas, cheap...and while rents and housing has gone up, still not "that" bad for anyone that has a real jo

            • I'm not disagreeing, it certainly can be advantageous to live in the south when you're talking products and services that are regionally priced. But Apple is charging everyone "California pricing" for their products, yet there's a lot of folks who don't earn California salaries.

              • I'm not disagreeing, it certainly can be advantageous to live in the south when you're talking products and services that are regionally priced. But Apple is charging everyone "California pricing" for their products, yet there's a lot of folks who don't earn California salaries.

                So buy it or don't; just stop whining!

        • IOW the ideal place to use the Vision Pro as a home theatre.
    • by Moryath ( 553296 )
      And it's still like getting in on "Google Glass" on the ground floor... only that was a 1-story building, and this is paying Apple Extortion prices for something that won't last 2 years.
      • And it's still like getting in on "Google Glass" on the ground floor... only that was a 1-story building, and this is paying Apple Extortion prices for something that won't last 2 years.

        Really? You're being Extorted?

        And here I thought you only had to not choose to buy the Vision Pro to "escape" from the "Extortion".

    • I was a very young child when the original Mac was released, but I don't remember ever seeing one. Home computers as a mainstream thing really didn't start catching on with anybody I knew until the early 90s, and those were low-end (XT and AT clones) PCs. I remember thinking one of my neighbors was "rich" because they had a 386.

      And cheaper than the average rent in California.

      Yeah, try telling your landlord you're skipping this month because you need some high-tech ski goggles. I'm sure they'll understand.

      • by teg ( 97890 )

        I was a very young child when the original Mac was released, but I don't remember ever seeing one. Home computers as a mainstream thing really didn't start catching on with anybody I knew until the early 90s, and those were low-end (XT and AT clones) PCs. I remember thinking one of my neighbors was "rich" because they had a 386.

        Home computers were pretty common here, but they were VIC 20/CBM 64/Amigas, ZX Spectrums and the like. PCs were crazy expensive, and not nearly as capable in many respects - in particular, graphics and sound.

        In 1993 I started university (Norwegian Institute of Technology) and bought a 486 DX33 with a hard drive, 8 MB memory, 512 kB S3 graphics card, and a 15" screen. That cost approx 4000 USD - or more than 8000 USD now. That was a local PC building company, so cheaper than most of the competition. Comp

      • I was a very young child when the original Mac was released, but I don't remember ever seeing one. Home computers as a mainstream thing really didn't start catching on with anybody I knew until the early 90s, and those were low-end (XT and AT clones) PCs. I remember thinking one of my neighbors was "rich" because they had a 386.

        And cheaper than the average rent in California.

        Yeah, try telling your landlord you're skipping this month because you need some high-tech ski goggles. I'm sure they'll understand.

        Awwww.

        Just show us on this doll where Vision Pro touched you. . .

    • And if they only sell 70000 of these in the first 100 days like the original Mcintosh then this device and all its development will have been an abject failure. Be careful when comparing items with others from the past. 1984 was a very very different time for tech.

      • And if they only sell 70000 of these in the first 100 days

        Apple has already sold 200,000.

        Those sales were to people who hadn't even tried it.

        Now that people can walk into an Apple Store and try before they buy, expect sales to rise.

  • I use a few Apple products because of the ease of use and interoperability between devices, but I am in NO way a fanboi.

    If the Vision Pro is like many of Apple's other tech products, it's probably more like 'Feature stripped version of yesterday's technology, today'
    • If the Vision Pro is like many of Apple's other tech products, it's probably more like 'Feature stripped version of yesterday's technology, today'

      Hard to know till you see it in person and give it a try.

      I just called my eye dr to get a copy of my latest prescription. I'll take that in a week or so after some of the hubbub dies down and schedule a trial at the Apple Store near me and see what it's like for myself.

      If the virtual desktop(s) thing and the immersive "shut out the world" and watch a huge movie

      • I'd love to tune out the airplane with one if it actually works as advertised.

        FWIW, you will definitely need noise cancelling headphones as well.

        There's supposedly a "travel mode" that deals with some of the bounce from cars or airplanes, but it remains to be seen how good that is.

      • by narcc ( 412956 )

        If the virtual desktop(s) thing and the immersive "shut out the world" and watch a huge movie are the real thing

        Given their claims about the battery life, I doubt it could make it through a whole movie. As for the rest, there are existing options that are smaller, lighter, significantly less expensive, and far less embarrassing to use in public than the iSkiMask.

        You can use the money saved for a good pair of noise canceling headphones and a seat upgrade.

        • by EvilSS ( 557649 )

          and far less embarrassing to use in public

          Name one.

          • by narcc ( 412956 )

            Xreal Air

            Need more? I have more.

            • by EvilSS ( 557649 )
              Sure. Name some more
              • by narcc ( 412956 )

                Rokid Max

                NXTWEAR S

                I'll also add the XReal Air 2 to the list because it does look different than the earlier model. That one also offers 6dof, which is a nice extra.

                You'll notice that all of these are smaller, lighter, significantly less expensive, and far less embarrassing to use in public than Apple's goofy Diving Goggles. I doubt you'd even notice someone using one of these on an airplane.

                When Apple announced an AR headset, I honestly expected something like the XReal Air 2. If there's any future for A

        • Given their claims about the battery life, I doubt it could make it through a whole movie.

          When traveling (especially) I already tend to bring a few spare batteries for things that might need them...cameras, tablet/phone, etc.

          I could readily throw a couple spares for the Apple Vision in the old backpack with the rest of the others...?

          You can use the money saved for a good pair of noise canceling headphones

          Already have a couple sets of them.

          • by narcc ( 412956 )

            If that's what you want, that's fine. I just wanted you to know that there are other options that could better meet your needs at a much lower price.

        • Given their claims about the battery life, I doubt it could make it through a whole movie.

          These days, it is common for aircraft to have a plug at each seat.

          It is even more common for long-haul flights.

          • by narcc ( 412956 )

            It's no guarantee, but yes, it is very common. Still, shouldn't you expect a lot more out of a $3500 device?

            Also, it turns out that I was giving it far too much credit. While you can use the Vision Pro as a monitor, you won't be able to use it for a multi-monitor setup [9to5mac.com].

            So if your primary reason to invest in an AR headset is to have a multi-monitor setup while traveling, the Vision Pro, surprisingly, isn't even a viable option. You'd be a lot better off with something like the XReal Air.

      • I might seriously consider one for travel.

        The kind of airlines I fly, that'd be like when I pull up in front of Dollar Tree in my partner's Bolt EUV. That gets some strange looks. Let's just say it's in the part of town where you generally don't see many EVs.

        I think I'll stick with watching movies on my phone with a set of Five Below noise-cancelling headphones that I took apart and upgraded the drivers on.

      • A good reviewer on YouTube named Mike O'Brien tried them. I think he said he had eye fatigue after about 60-90 minutes. (He doesn't wear glasses) He said after taking them off it took almost 15 minutes before his eyes felt they were back to normal. And if you're using it on a plane there may be motion sickness. There's a feature to compensate for this but he hadn't tried it yet.

  • " It's got 5,000 patents on it." I wonder how many of these are bullshit patents. Probably most of them.
    • Re: (Score:3, Informative)

      by ACForever ( 6277156 )
      and how many are stolen from other companies that dont realize it yet?
    • " It's got 5,000 patents on it." I wonder how many of these are bullshit patents. Probably most of them.

      Even If that's true, isn't that kinda on the Federal Government, rather than Apple, for Granting said "Bullshit" Patent Applications?

      And, even if you assume that 50% of the Patents are "Bullshit" (an absurdly high percentage), that still leaves 2,500 Patents for legitimately-novel Inventions.

      Not too shabby for one Product!

  • I read somewhere they had 88k pre-orders.

    This isn't a lot by Apple's scale for iPhone sales, for example, but it is still an astounding number to me for such a high priced item those people haven't demo'd yet and likely have no use for.

    We live in an amazing time of extraordinary abundance when something like this can sell in such numbers, sight unseen.

    I have iPhone, mbp, iPad, etc, etc, but I wouldn't pay $10 for one of these. I need a head-explodes emoji for this story arc.

  • by jacks smirking reven ( 909048 ) on Friday February 02, 2024 @04:04PM (#64209082)

    I saw this story about the interconnect between the headset and it's battery pack:

    Apple’s Vision Pro battery pack is hiding the final boss of Lightning cables [theverge.com]

    And I just thought "that's the most Apple thing ever"

    On the one hand it's very elegant design, the flush clean look, the pinhole release mechanism and the fact they were forward thinking enough to make it interchangeable so the battery pack is user replaceable in the future. No doubt it's well engineered.

    On the other hand it's using a not just proprietary Apple connector but an even more custom version of that connector when at the same time there is a universal connector that would work just as well and that connector and protocol actually has an entire specification solely for the purpose of flexible "Power Delivery" and they eschew using that for none other than superiority and aesthetic reasons. Pure Apple.

    • by nbvb ( 32836 )

      I was thinking about this and thought .. "Why not use USB-C?"

      I suspect the reason is so that they can precisely control what device is on the other end.

      If it were just a standard USB-C device, people would be using the cheapest piece of junk off Amazon to power this thing. And then with the magnet connector on the other side, any issues with that cheap-o charger could smoke the thing.

      By using this integrated part, it's a non-issue.

      Bear in mind that the "lightning-like" connector isn't exactly exposed, eith

      • Yeah I mean I certainly understand the motivation there but at the same time this is all stuff that USB-C devices and protocols have had to contend with for years now and there isn't really a mass epidemic of devices smoking up (outside of the early days with sketch cables rated for PD). If that was true then people could blow up their iPhones and iPads and Macbooks just the same, it's not as though Apple never uses USB-C.

        There is also a possibility that for some oddball reason this while setup falls outsi

      • If it were just a standard USB-C device, people would be using the cheapest piece of junk off Amazon to power this thing. And then with the magnet connector on the other side, any issues with that cheap-o charger could smoke the thing.

        So? Firstly people have been plugging in USB battery packs into their headsets since they stopped being tethered to the computer. Literally every other device does this, and not just headsets, but laptops and phones too. It's literally an imaginary issue.

        And secondly... So? If the user ruins their device that's on the user. Always has been.

    • The lightning and this power connecter has the huge safety benefit of being solid without a hole which can be squeezed or get dust grains, or metal scraping inside.

      USB-C are actually fragile and potientially dangerous for delivering power, if a tiny piece of conductive material gets stuck inside, and we know that many will try to pry out dust using a metal clip...

      USB-C protocol is also pretty compliated, I already have some random USB-C cables that seems to only pass power, and some that may pass data only

  • by 93 Escort Wagon ( 326346 ) on Friday February 02, 2024 @05:54PM (#64209394)

    What's the over / under in days until the first fatal Tesla crash where the driver is wearing a Vision Pro headset with the car in full self driving mode?

  • The sad fact is that millions of elite, wealthy assholes will flock to buy this fine product at an absurd price, play with it for a day or two, then never touch it again.

    • The sad fact is that millions of elite, wealthy assholes will flock to buy this

      You should be happy, not sad.

      Those early adopters pay for the R&D that eventually benefits us all.

  • ...but are never going to be opened?

    An original iPhone unopened in original box sold last year for over $50,000.

    You can't tell me there aren't speculators out there doing this for every Apple product released.

Crazee Edeee, his prices are INSANE!!!

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