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Businesses Apple

Apple Says Epic Is 'Saboteur, Not a Martyr' in App Store Battle (bloomberg.com) 272

Apple is asking a court to reject Epic Games's latest bid to get Fortnite back on the App Store, saying the game maker is acting as "a saboteur, not a martyr" in its challenge to Apple's payment system. From a report: In an overnight filing, Apple said "Epic started a fire, and poured gasoline on it, and now asks this court for emergency assistance in putting it out." Epic can fix the problem "by simply adhering to the contractual terms that have profitably governed its relationship with Apple for years." Epic sued Apple on Aug. 13, claiming the removal of the Fortnite app from the App Store was "retaliation" for the game maker's decision to offer in-app purchases through its own marketplace, circumventing Apple's payment system. Epic has renewed a request for a court order that would reinstate the app on the store. Apple last week filed a countersuit to stop the game maker from using its own payment system for Fortnite, escalating one of the most closely watched legal battles in the tech sector. Citing the #freefortnite campaign, Apple said Epic isn't suffering reputational harm due to the fight. "Epic has engaged in a full-scale, pre-planned media blitz surrounding its decision to breach its agreement with Apple, creating ad campaigns around the effort that continue to this day."
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Apple Says Epic Is 'Saboteur, Not a Martyr' in App Store Battle

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  • That's already clear (Score:5, Interesting)

    by omnichad ( 1198475 ) on Wednesday September 16, 2020 @09:12AM (#60510974) Homepage

    Epic came in ready for a fight. That's not a martyr. They knew exactly what they were doing and that's OK. I'm not sure Apple is making this sound as bad as they're aiming for.

    • Contracts (Score:2, Insightful)

      by JBMcB ( 73720 )

      It's not an argument for the general public. It's an argument for the judge. Epic is arguing that they should be reinstated to the app store, because it's damaging their business. Apple's response is that, if they adhere to the terms of the contract they agreed to, they would be reinstated. It's all legal maneuvering by Epic. It's difficult to successfully sue over contract terms you believe are unfair, if you agreed those terms and are actively profiting from them.

      • It might be in front of the judge, but they expect more pressure to come out of the court of public opinion than their legal posturing. Unless they are trying to argue that it's an "unconscionable contract," their argument holds no legal weight.

      • by raymorris ( 2726007 ) on Wednesday September 16, 2020 @10:24AM (#60511220) Journal

        Epic's argument in the overall case is one thing. They might win the case in the end.

        Here Apple is responding to Epic's motion for a preliminary injunction. Epic is asking the court to allow them to violate the policies and side-step Apple until the case is resolved. The argument is "make Apple stop hurting us until the case is over and we see who wins". They argue that the damage from NOT being in the Apple store while the case is tried is too grave to be tolerated.

        Which is laughable as a matter of law because it was Epic that added the discounted "skip Apple" payment option on August 13th, thereby choosing to get kicked out of the Apple store. If, as they claim, not being in the Apple store is killing their business, they could get back in today by just using Apple's checkout rather than their own.

        More than that, Epic offered the games at a price 20% lower if you bypass Apple. So buying through Apple:

        Game $10 in the Apple store. Epic gets $7 of that.

        Scheme they introduced in August:
        Game costs $8. Epic pays maybe 4% for payment processing and gets $7.68.

        The difference is 68 cents. Is Epic arguing that 68 cents is an emergency, 6.8% of the sale price is an emergency? Because if not being in the Apple store is an emergency, its an emergency that Epic created and Epic can fix any time they want to. Just let people *buy* it in the app store until the case is resolved one way or another.

        You don't get to create a problem, a problem you can solve, then use a preliminary injunction to force the other party to solve the problem you created.

        Again, Epic may win the case in the end. They probably have some strong arguments in larger case. For this injunction - garbage.

        • I think the motion for an injunction is proper, regardless of who wins the full suit. If Apple wins, there's no damage from being forced to allow Epic to exist in the store, and they will likely profit from doing so.

          On the other hand, if Epic wins they will certainly be presenting to the court the losses incurred during the period when Apple started blocking them and once the case is finally adjudicated. Given that Apple won't be earning that money, it's a total loss for them. If on the other hand, they'

    • No, you're right on point, but so is Apple. Epic knew what they were getting themselves into, so whining to the courts that they are in this position being silly is precisely Apple's point.

  • by Evtim ( 1022085 ) on Wednesday September 16, 2020 @09:17AM (#60510990)

    Just like the difference between freedom fighter and terrorist?

    Luke, you will find out that most truths we cling to depend greatly on our own point of view....

    • by jythie ( 914043 )
      yep, and just like the freedom fighter vs terrorist thing, it does not really matter to average people who wins. The market pressures that created the situation do not change, all you end up with is a new oligarchy composition.
  • by RealNeoMorpheus ( 6713808 ) on Wednesday September 16, 2020 @09:18AM (#60511000)

    iPads and iPhones are nice devices, but the extreme lock down nature and the insane censorship on apple side needs to change.

    Example of their whimsical decisions, Synology DS Get app was removed from the app store with no notification.

    The rumor is that because you can use your already paid for iDevice to send bittorrent links to your already paid for Synology device is the reason for the removal.

    Sorry, but this is insane. I paid for both devices, apple has no business in telling me how i can use it or not.

    • by SuperKendall ( 25149 ) on Wednesday September 16, 2020 @10:36AM (#60511246)

      iPads and iPhones are nice devices, but the extreme lock down nature and the insane censorship on apple side needs to change.

      Why though?

      Apple has made what is THE most secure option you can give to a non technical user.

      As it stands, it's the only possibly device, traditional computers 100% included, where you can be pretty sure a non-tech user is not going to install scam or spyware within a week or month that will infect the whole system.

      There are already other unlocked platforms where you can do anything you like. Why is that not enough? Why must the only option I have as a technical person to give to my friends and family who do not and cannot understand device security, why must that option be destroyed?

      The rumor is that because you can use your already paid for iDevice to send bittorrent links to your already paid for Synology device

      From what I can see the rumor is more that it's sending Bluetooth to non-certified devices [reddit.com]. Are you seriously arguing that you want a world where apps can just randomly connect and talk to custom Bluetooth devices without your knowing? It would be an amazing tool for what appeared to be a harmless app to do some great data collection from users that you'd never find using a network proxy..

      As it stands, Synology says the app will be back, it's not like it's gone forever. They simply have to abide by the rules that help keep the platform safe for non-technical users.

      • by jythie ( 914043 )
        Why? Because they want ALL ecosystems fighting over them. Other people's ability to choose products that meet their needs is seen as competing with their need to be the only segment with influence over the market. Apple not catering to them is an existential threat because it means they are not important enough to be fought over, and instead Apple is focusing on those who they see as inferior consumers who just don't know any better.
    • iPads and iPhones are nice devices, but the extreme lock down nature and the insane censorship on apple side needs to change.

      Why? Consumers are free to shop elsewhere if they don't like the walled garden. And unfortunately for Epic no one owes anyone else access to a walled garden. Things are a little different on Android what with Google being a gatekeeper to 3rd parties on an otherwise open platform. But just like Apple, Google could also produce a completely locked down Pixel and no one would have any standing to argue against them.

      When you are your own ecosystem and you've never let anyone else play, you're the boss. Epic has

    • iPads and iPhones are nice devices, but the extreme lock down nature and the insane censorship on apple side needs to change.

      It's called Android.

      If you don't want to be in Apple's walled garden, buy the competitor that doesn't have one. They even have a larger market share, so you'll be able to find the same/similar apps for it.

      I spend enough time and effort managing security on my parent's and kid's computers. I do not want to also have to do that on their phones/tablets too.

    • I paid for both devices, apple has no business in telling me how i can use it or not.

      Just because you paid for something does not mean you own it. Unfortunately.

  • by BytePusher ( 209961 ) on Wednesday September 16, 2020 @09:18AM (#60511004) Homepage
    I'm sure there are reasons, but why can't Epic make their own App Store app? They should be suing Apple for the right to have a competing app store that can be installed easily from a website download. Apple's App Store monopoly is why they are able to leverage so much power against developers. Perhaps it's time to separate the App Store from Apple, or force Apple to allow 3rd party app stores.
    • Why do you have to have an entire store just to install an app? You're buying into Apple's thinking with that argument.

      • Re:Epic App Store? (Score:5, Insightful)

        by Dr. Tom ( 23206 ) <tomh@nih.gov> on Wednesday September 16, 2020 @09:33AM (#60511064) Homepage
        Is it because you need to have cryptographically signed keys or the Apple OS won't run your code, and the only way to get them is to be an "official" app? You don't "buy" into this. Apple FORCES you to do this. I've had to abandon that platform. I didn't want to, but you literally can't build apps that work unless Apple cooperates.
    • by bws111 ( 1216812 )

      That is EXACTLY what they are suing for.

    • They should be suing Apple for the right to have a competing app store that can be installed easily from a website download.

      They are doing that with this lawsuit.

    • Re:Epic App Store? (Score:4, Insightful)

      by jeff4747 ( 256583 ) on Wednesday September 16, 2020 @12:32PM (#60511724)

      I'm sure there are reasons, but why can't Epic make their own App Store app?

      Because iOS doesn't allow 3rd party app stores.

      My parents and kids require a walled garden on their devices. Currently, I can safely outsource that to Apple. If you allow easy side-loading or 3rd party app stores, then I have to build and maintain that walled garden. And I would prefer to not have to do that.

      But fortunately for you, the market has created an alternative to Apple's devices called "Android". It even has a larger market share, so you don't have to worry much about developers not supporting it.

  • Neither the controlling monopolistic app store behavior of Apple should be legal nor the addictive *free* pay-as-you-play crack that epic wants to sell in it. So I'd like both to lose please.

    • Neither the controlling monopolistic app store behavior of Apple should be legal nor the addictive *free* pay-as-you-play crack that epic wants to sell in it. So I'd like both to lose please.

      Don't buy Apple products or use Epic software?

  • by Rosco P. Coltrane ( 209368 ) on Wednesday September 16, 2020 @09:29AM (#60511044)

    if Epic could choose to be hosted in another app store, or even roll their own. After all, if they don't think Apple's deal is sweet enough, they should be free to cut their ties with Apple.

    But they can't because Apple maintains a monopolistic access to their platform, meaning Apple can strongarm anybody who wants access to that particular market into submission.

    So, fuck Apple, and I hope they get everything they deserve in court.

    Having said that, I can't help noticing that, as always, it's the customers who end up being the losers in those petty corporate fights.

    • by mark-t ( 151149 )

      if Epic could choose to be hosted in another app store, or even roll their own.

      They can.

      It's just not as economically viable, because the target demographic is too small for most companies to be satisfied with it. They would be restricted to dealing with customers who have both the ability and desire to load apps onto their own devices without using the app store. They could also face some ire from Apple for it, which may be predisposed towards blocking all of their other apps from the app store as w

      • Everything you said precisely demonstrates that Apple is a monopoly.

        • by mark-t ( 151149 )

          Apple has a monopoly on THEIR OWN operating system... what's wrong with that?

          If you, as a user, don't like it, then don't buy Apple products in the first place. There are other options.

          If you, as a developer, don't like it, then don't whine about not being able to market to iOS owners. There are other options.

    • by Wraithlyn ( 133796 ) on Wednesday September 16, 2020 @01:02PM (#60511852)

      I'm torn here, because I do think multiple app stores being available for iOS would be an improvement.

      But, to play devil's advocate...

      Apple maintains a monopolistic access to their platform

      • And Nintendo maintains monopolistic access to their platforms.
      • And Sony maintains monopolistic access to Playstation.
      • And Microsoft maintains monopolistic access to XBox.

      But here's the rub, none of these (including iOS) are actually monopolies (in the legally actionable sense), since you can choose a competing platform.

      So as much as I would love to see multiple app stores on iOS, I don't really see how Epic has a leg to stand on here. Closed ecosystems are nothing new.

  • ... on iOS then don't fucking try and do so in the first place.

    I don't agree with Apple that Epic should be effectively prohibited from mentioning, in the context of making purchases from the app, that Apple takes a 30% cut of fees from all in-app purchases... this is a statement that is *OBJECTIVELY* true, and it's absurd that Apple can effectively censor app writers from making true statements that cannot possibly have any actual bias against Apple because this is exactly Apple's own stated policy in their own words. It's a simple, true statement that happens to be contextually relevant at the point in the app where it appears. That a person might have already had the opportunity to be aware of it before that context does not mean that the statement is necessarily intended to convince people to seek alternatives (which would be an app store violation), it simply tells people where they money that they are going to spend will actually end up. And since it's the customer's own money, they bloody well *should* have a right to know this. The fact that they may be able to have otherwise known it from information readily available outside of the application is irrelevant.

    BUT....

    I agree totally with Apple that as long as Epic wants to not pay Apple's commission on in-app purchases from Fortnite, that the App should be barred from the App store. That's just part and parcel of what you agree to do by putting an App on the app store. If they want their app on the app store, then they have to play by the rules. Otherwise, too bad.

    • The terms that Apple has set are illegal. That is the point of the lawsuit.

      In the real world you don't get to set and enforce whatever terms you want in a contract. That is the point of Shakespeare's Merchant of Venice.
      • by mark-t ( 151149 )

        In the real world, there are things such as exclusivity contracts and non-competition agreements that are *FAR* more restrictive than the app store's restrictions. At least the app store allows you to still release apps (or even the same app) for competing devices, for instance.

        So, uhm.... no. It's not illegal. Epic is just whining that it doesn't like the rules.

        • In the real world, there are things such as exclusivity contracts and non-competition agreements that are *FAR* more restrictive than the app store's restrictions.

          OK, that might be relevant if this were about exclusivity contracts or non-compete agreements.

          It's not. It's about anti-trust law. So, look that up.

          • by mark-t ( 151149 )
            That's not applicable here, because Apple is only enforcing their rules as it applies to THEIR OWN operating system, and while Apple's market share is still significant in terms of absolute numbers, Apple does not have anything remotely resembling a monopoly (either literally or even for most practical purposes) for the entire mobile device market.
      • In the real world you don't get to set and enforce whatever terms you want in a contract.

        Uh, yeah. You do.

        A court could theoretically rule that the terms are not enforceable, but that doesn't mean you can put them in a contract. That's why contracts have severability clauses.

        Exclusivity clauses aren't that uncommon. For example, Epic has exclusive distribution contracts with most of the software developers that sell on Epic's store. Those developers can't just one day decide "I wanna sell on Steam too!!" without violating their contract with Epic.

  • WAAAH! Disruption isn't working out for me!

    -big company
  • Or enfant terrible. Not saboteur.... ;-)

  • saying the game maker is acting as "a saboteur,

    I am having difficulty seeing Apple as a victim here.

    It is not as if Epic could put their products on a different app store for Apple users.So there is clearly an issue regarding the monopolistic status of Apple's store and the terms and conditions they apply.

PURGE COMPLETE.

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