It's a rumor that goes back years (here's one example from this summer
) that Apple is planning to produce dedicated TV sets branded with its own name; the main question seems to be when. DigiTimes (hat tip to CNet
) is reporting that component-maker sources say that Apple has begun the process
by ordering parts that hint at an offering next year of Apple TV sets (as opposed to Apple TV
) in 32" and 37".