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Apple

Submission + - Forget Google - it's Apple that is turning into t (guardian.co.uk) 2

jira writes: "You may think you own your iPad or iPhone but in reality an invisible string links it back to Apple HQ" writes John Naughton writes in "The Guardian". And ads: "Umberto Eco once wrote a memorable essay arguing that the Apple Mac was a Catholic device, while the IBM PC was a Protestant one. His reasoning was that, like the Roman church, Apple offered a guaranteed route to salvation – the Apple Way – provided one stuck to it. PC users, on the other hand, had to take personal responsibility for working out their own routes to heaven."
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Forget Google - it's Apple that is turning into t

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Real Users are afraid they'll break the machine -- but they're never afraid to break your face.

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