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China Apple

China's Tech Giants Test Way Around Apple's New Privacy Rules (ft.com) 32

Some of China's biggest technology companies, including ByteDance and Tencent, are testing a tool to bypass Apple's new privacy rules and continue tracking iPhone users without their consent to serve them targeted mobile advertisements. From a report: Apple is expected in the coming weeks to roll out changes it announced last June to iPhones that it says will give users more privacy. Until now, apps have been able to rely on Apple's IDFA system to see who clicks on ads and which apps are downloaded. In future, they will have to ask permission to gather tracking data, a change which is expected to deal a multibillion-dollar bombshell to the online advertising industry, and has been fought by Facebook, since most users are expected to decline to be tracked. In response, the state-backed China Advertising Association, which has 2,000 members, has launched a new way to track and identify iPhone users called CAID, which is being widely tested by tech companies and advertisers in the country. ByteDance, the owner of the social video app TikTok, referred to CAID in an 11-page guide to app developers obtained by the Financial Times, suggesting that advertisers "can use the CAID as a substitute if the user's IDFA is unavailable."

People close to Tencent and ByteDance confirmed the companies were testing the system, but both companies declined to comment. Several efforts are under way to get around Apple's rules, but CAID is the biggest challenge to them yet, and the iPhone maker declined to comment directly on it. But in a move that sets the stage for a major confrontation, Apple denied that it would grant any exceptions. "The App Store terms and guidelines apply equally to all developers around the world, including Apple," the company said. "We believe strongly that users should be asked for their permission before being tracked. Apps that are found to disregard the user's choice will be rejected."

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China's Tech Giants Test Way Around Apple's New Privacy Rules

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  • Any apps using CAID getting rejected from the app store in 3... 2... 1...
    • Do they really have the option? We're talking about Tencent and ByteDance. Arguably 2 of the biggest tech companies not in China, but in the world. If tencent were to require the CAID thing (Disclaimer: I didnt RTFA) for every single of their apps/games to function, and if other big App/Game makers follow suit, what's Apple gonna do about that?
      Sounds quite similar to what's happening on the web where blocking trackers also, mysteriously, bricks half the websites you're trying to use.

      • by _xeno_ ( 155264 ) on Tuesday March 16, 2021 @10:35AM (#61164814) Homepage Journal

        They kicked Fortnite off the App Store and Fortnite is one of the most played mobile games. Apple's stance in the Fortnite thing has been "our users are on our side so we can do what we want" and I don't see that changing here.

        Sounds quite similar to what's happening on the web where blocking trackers also, mysteriously, bricks half the websites you're trying to use.

        Yeah, it's great, every single news site now claims that I've used up all my monthly articles but I can read this single article for a one-time payment of only $0.99 or subscribe for the low monthly fee of $30/month! Weirdly that goes away if you let them track you.

        • by stikves ( 127823 )

          Kicking off one game developer is nothing compared to angering a large country as big as China.

          Are you sure CCP will not retaliate against Apple if they stopped Chinese tech companies from tracking Chinese citizen (or even US citizens for that matter)?

          • Last time I checked, the Xi actively was calling for a “crackdown” on Chinese tech companies. I’d bet few things would make Xi happier than a ban by Apple to show just how much those tech companies *need* the CCP’s “protection”.

  • by Rick Schumann ( 4662797 ) on Tuesday March 16, 2021 @11:04AM (#61164898) Journal
    Maybe on the surface it's about 'advertising', but the real purpose is the government tracking and surveiling every Chinese citizen in every way possible 24 hours a day.
  • by hdyoung ( 5182939 ) on Tuesday March 16, 2021 @12:02PM (#61165152)
    If you think that ANYTHING on the internet is totally private and secure, you're quite dumb. It doesn't matter how much of a wile-E-coyote-super-genius you think you are. Even our military systems get broken into on occasion, and those have entire teams of people dedicated to keeping them secure. Same goes for Amazon and Google and Apple.

    State actors will ALWAYS find a way to get your data if they really want it. It doesn't matter if you ONLY use tor from a public hot spot, and drive 85 miles in a random direction each time you want to text someone, and you only use burner phones for the connection and break them after every use like they do in Breaking Bad. If China, Russia or Uncle Sam decide they want to know what you're doing, they will find out. It's as simple as that.
    • Of course, you can maintain a reasonable level of privacy if you simply make it difficult, and therefore costly to get your data, and/or ensure most of what's most easily available is inaccurate.

      It's as simple as that.

  • by Ungrounded Lightning ( 62228 ) on Tuesday March 16, 2021 @12:16PM (#61165196) Journal

    ... the state-backed China Advertising Association, which has 2,000 members, has launched a new way to track and identify iPhone users called CAID, which is being widely tested by tech companies and advertisers in the country. ByteDance, the owner of the social video app TikTok, referred to CAID in an 11-page guide to app developers obtained by the Financial Times, suggesting that advertisers "can use the CAID as a substitute if the user's IDFA is unavailable.

    Does anyone have any info on how CAID works?

    All I've found so far (in only a couple minutes searching) seem to be references to that "it exists" mention in that guide. If it is "being widely tested by tech companies and advertisers in the country" there should be more info available.

    • If it were me, I'd just announce it, wait for other people to explain how I must be bypassing Apple's measures, and go implement it.

      Laziness ftw.

  • The only reason Apple is "protecting" their customer's privacy is to monopolize the data for themselves. Why let other companies get your customers' information for free?

    It's weird, but that's really the only reason Apple wants to protect your privacy - they own you. They own your data. If someone else wants your data they'd better step off, because that belongs to Apple and Apple isn't in the business of giving away their assets and resources for free.

    Ironic that better privacy is going to come about due t

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