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Samsung Inadvertently Used iPhone To Tweet Galaxy S21 and S21+ Promo (appleinsider.com) 69

Samsung committed a tech faux earlier this week when it issued a promotional tweet from an iPhone, the flagship handset made by a smartphone market arch rival. "With #SamsungUnpacked drawing closer, we're working hard to bring you some exciting news. Which field of innovation and advancement are you hoping to see us reveal?" Samsung asks in the tweet.
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Samsung Inadvertently Used iPhone To Tweet Galaxy S21 and S21+ Promo

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  • Not the first time (Score:5, Informative)

    by kot-begemot-uk ( 6104030 ) on Thursday January 14, 2021 @02:09PM (#60944196) Homepage
    This is being done by a marketing agency and you can bet that the marketing agency just got sacked.

    This is what happened the previous time. This is a regular occurrence. A marketing droid (or shall we say imbecile) sh*ts where he/she eats. News at 10.

    • It's also beyond stupid. This is Kardashian-level shit as applied to technology. What kind of vapid non-story will we turn into a Slashdot article next?
      • by laktech ( 998064 )
        I wouldn't have seen the ad unless they did this. So. I dunno, maybe not as dumb as you think.
        • by kot-begemot-uk ( 6104030 ) on Thursday January 14, 2021 @02:15PM (#60944256) Homepage
          Statement of the fact - the previous one that did it got sacked by Samsung.

          I can bet that this will happen this time too.

          • I didn't even know S21 and S21+ existed. Now I do.

            Plenty of ad companies around, so they can burn a few and probably give them some cash in roundabout ways, for the service of getting media attention by "screwing up".

            Not saying it definitely happened, but I wouldn't put it past them.

        • SamsungMobileUS has nearly 5 million twitter followers. No one cares if you saw this. Samsung has already been in the tech news once today. This wasn't some big brain move, this was a declaration of intent to terminate a work contract :-)

      • What kind of vapid non-story will we turn into a Slashdot article next?

        "Trump claims Etch A Sketch hacked after 'Big Tiddie Goth GF' image seen in background of latest DeepFake video from White House"?

    • This is being done by a marketing agency and you can bet that the marketing agency just got sacked.

      And I'll believe that when I see it this time around.

      Sad part about 21st Century marketing whores; they'll stoop to ridiculous levels to garner attention. What you see as a mistake I see as nothing more than a publicity stunt. Certainly draws attention to the next Samsung event.

      • by Pascoea ( 968200 )
        Nobody outside of the tech circles likely even notices, or even gives a shit. I'd be voting that it's screw up instead of a well thought out ploy. Marketing weenies aren't that smart.
        • Well, you are talking about it ... and so are many others.
          • by Pascoea ( 968200 )
            On Slashdot. You know, a site in the tech circle. Talking about an article on another techy website, Apple Insider. If this was intended as some viral marketing effort it failed miserably.
    • by DontBeAMoran ( 4843879 ) on Thursday January 14, 2021 @02:45PM (#60944448)

      This is being done by a marketing agency and you can bet that the marketing agency just got sacked.

      We apologize again for the fault in the marketing delivery. Those responsible for sacking the people who have just been sacked, have been sacked.

    • I haven't ever seen a vendor or an employee getting fired for making a stupid but innocent mistake.
      In the long run, this probably wouldn't be a major problem with Samsung. Or even in the short term. It is akin to a middle school student Farting in the middle of class. It is embarrassing for the student, they get picked on for the day or so. But they don't get kicked out of their friend group, or even get into any long term issues. Assuming they don't do anything to exaggerate it.

      Getting a replacement em

  • by BLToday ( 1777712 ) on Thursday January 14, 2021 @02:16PM (#60944260)

    Why doesn't Samsung give all their marketing people Samsung phones for work? Don't let them post from their personal phones.

    • Having directed social media programs for Fortune 50 companies in the past, you don't normally ever post from a phone or the official app (which they would have had to do in order to have this show). You'd use a social media management app to post, which would use the Twitter posting API and would show the apps name, not the device, as it does when using the official app.
    • Why? People seem to be interpreting this as "if the phone were good, the people marketing it would be using it instead of its primary competitor." I interpret it as "Samsung does not force its employees to use its products." Which I think is a far more wholesome message from a company than feigned 100% product obedience. People are different, and lots of different people will work at the same company, including people who like iPhones working for Samsung, and people who like Android phones working for Apple
      • Re:simple solution (Score:5, Insightful)

        by paulpach ( 798828 ) on Thursday January 14, 2021 @05:45PM (#60945274)

        Why? People seem to be interpreting this as "if the phone were good, the people marketing it would be using it instead of its primary competitor."

        This is the marketing department. Their job is quite literally to convince people to buy Samsung phones instead of iPhones.
        By using an iPhone to send this tweet, they demonstrate with actions that they don't really believe their own marketing. It directly undermines their credibility.

        If you can't see why this is an embarrassment, I wouldn't suggest marketing as a career choice.

        • Embarrassment yes, but as for not believing in their product... this is marketing we're talking about. It was almost certainly a 3rd party marketing firm staffed with marketing people who come up with pie in the sky ideas for influencing and consumer engaging and can't see the literal problems in front of them.

          Embarrassing, and no doubt someone just got themselves fired. ... Just like last time, and 330 times before that [zdnet.com].

    • Why doesn't Samsung give all their marketing people Samsung phones for work? Don't let them post from their personal phones.

      What makes you think these are Samsung's marketing people? I'll bet you a bitcoin they are outsourced. (That much money?, yeah because this isn't the first time this has happened and the previous company this was outsourced to it was fired as well).

  • I even switch from a Galaxy Note 8 to an Iphone 7 this month.

  • But why? (Score:4, Insightful)

    by Anachronous Coward ( 6177134 ) on Thursday January 14, 2021 @02:52PM (#60944484)

    Why does Twitter need to reveal the client application and/or device that uploaded the data -- I mean "tweet" (ugh)? That seems to me a useless and irrelevant bit of information.

    • Apparently not.

    • by cusco ( 717999 )

      That seems to me a useless and irrelevant application .

      FTFY

    • My thoughts exactly. I can see Twitter logging this internally, in case there is some problem. But really why tell it to the public, that you are using an iPhone, Android, PC. All you do, is keep yourself open for a flame war about your mobile device, which would distract from you actual content.

    • Yeah, why is a good question. You don't even have to use a twitter app to post on twitter. There's an API.
  • This reminds me when Blackberry hired Alicia Keys as some made up title like VP of Creative Strategy, or some other BS like that. Her first tweet went out extolling how great Blackberry is, and at the bottom the tag line said "Sent from Twitter App on iPhone". Oops!
  • For starters I'd like to see real world, open source, Big Tech R&D mashups a la Tik-Tok duets. This iGalaxy subLinkdReddit toaster multimedia Hallucinogram was FaceTweeted transdermally on a SpaceYepple Smartfridge.

  • god that "sent from my iPhone" stuff is tacky as hell. Cringe, cringe, cringe!

  • The Galaxy S21's new Marketing Slogan is:

    "Almost good enough for Samsung to use".

E = MC ** 2 +- 3db

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