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IOS Iphone Software The Almighty Buck Apple Entertainment Technology

App Store Breaks Records, Customers Spent $1.22 Billion In One Week (cnet.com) 56

During the holiday season, Apple's App Store broke records with customers spending over $1.22 billion between Christmas Eve and New Year's Eve. On New Year's Day alone customers spent $322 million, setting a new record for the App Store's biggest single day. CNET reports: "The App Store had a record-breaking holiday week and New Year's Day. The holiday week was our biggest week ever with more than $1.22 billion spent on apps and games, and New Year's Day set a new single-day record at more than $322 million," said Phil Schiller, Apple's senior vice president of Worldwide Marketing. Gaming and self-care were the most popular app categories over the holidays. The Cupertino tech company calls out Fortnite, PUBG, Brawl Stars, Asphalt 9 and Monster Strike as the top downloaded games.
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App Store Breaks Records, Customers Spent $1.22 Billion In One Week

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  • Why? (Score:3, Insightful)

    by Anonymous Coward on Thursday January 03, 2019 @09:54PM (#57902036)

    I seriously don't get why everyone loves these app fads. I paid for Wolfram Alpha and a game or two I never play and didn't consider paying again. But then again I'm richer than most people for a reason.

    • I'm sure you are SO RICH because you spend $10/month less than most people on apps.

      There are a lot of other common things you can not do that save you way more money...

      • by Anonymous Coward

        If you're blowing money on dumb apps, you're probably blowing money on a lot of things, that's part of the reason why you're broke. The other reason is your need for instant gratification, and altered brain reward center has made it difficult to focus on the important things in life like your business or career.

      • What apps are worth buying? Serious question.
        • by Anonymous Coward

          There is a new one being released by nestle in a few years called air and water. You won't be able to live without it.

        • What apps are worth buying? Serious question.

          It varier per person, per need and interest.

          I like a number of weather apps.

          If you do video at all from a phone (and you should, the quality these days from any modern smart phone is quite high) some professional video capture apps are useful if you know what you are doing. (basically Filmic Pro)

          If you do photography much at all, TPE is an invaluable tool to understand how the sun and the moon will relate to your location through the day.

          There are a variety of gr

      • I can confidently recommend saving money by not giving any to Apple.

        • by ( 4475953 )

          Count me in. The company's business model is practically based on fraud, as evidenced by their attempts to explain their losses to third party repair shops and trying to stop them from repairing their faulty products, and by arguing in court that their phones last only one year anyway.

          Not for long though, in many countries other than the US there will soon be laws against planned obsolescence.

    • by tlhIngan ( 30335 )

      I seriously don't get why everyone loves these app fads. I paid for Wolfram Alpha and a game or two I never play and didn't consider paying again. But then again I'm richer than most people for a reason.

      Because when they put DRM in the WWW spec, everyone went "We dont need it, put your Netflix in an app!". So they did.

      Then everyone went "why did you make an app, just put it on the web" and then we have DRM in WWW.

      Make it accessible via a standard browser and half the people say to keep your proprietary crap

      • by bn-7bc ( 909819 )

        Yea it seamscontet providers (netflix etc) can’t win when it comes to drm, but withoyut drm their supliers(the owners of the content) will not let them use it. So what is tjhe sulosion? Honestly I have no Idea, but I’m not opposed to the web standards comtaining a standard api for implementing DRM when needed so there is at keast an option whithout requiering seoarate aoos for every service.Well those are my USD 0.02, if you thing I’m way off plece drop a comment and tell me where my kack

  • in terms of a smartphone sale?
  • by AntisocialNetworker ( 5443888 ) on Friday January 04, 2019 @04:49AM (#57903074)

    By coincidence, this good news for Apple is released just as Apple sales figures fall short of expectation and the share price is decimated.

  • by Ecuador ( 740021 ) on Friday January 04, 2019 @06:43AM (#57903304) Homepage

    Even my quite niche polar alignment app for astronomers/astrophotographers had a 50% increase in sales from Dec 23 to Jan 1. I guess people had time to take out telescopes and mess with their phones?

    As I said in a recent thread, Apple slowing down their sales by taking away inexpensive options (iPhone SE - which BTW was also ideal for people who wanted a smaller device) and increasing prices to ridiculous levels is very short sighted as the app store revenue (which depends on market share) is their second largest source of income. Already it seems that their market share has dropped from 14-17% to about 11% (reports vary, that seems to be the reported average), which means they have started leaving significant app store money on the table. And as freemium etc games have shown, it is not that someone who avoids big lump sums (e.g. only $350 for a phone - IIRC the iPhone SE price) will not spend a whole lot in app store microtransactions...

    • They were at 11% in 2017, they went up to 12% in 2018. Removing the inexpensive options didn't hurt htme in 2018. It may hurt them in 2019 though, although I'm not sure whether that's because they expect to lose marketshare, or for the smartphone market to cool.

  • This one number doesn't mean much. What means more is how many units did you sell? How many units did you sell around the same time frame last year?

    As with most things just because you raked in more cash doesn't mean you sold more, it could just mean you raised your prices and sold less.

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