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Apple Edits iPhone 6's Protruding Camera Out of Official Photos 425

Sockatume writes: If you've been browsing Apple's site leading up to the iPhone 6 launch, you might've noticed something a little odd. Apple has edited the handset's protruding camera out of every single side-on view of the phone. (The camera is, necessarily, retained for images showing the back of the device.) The absence is particularly conspicuous given the number of side views Apple uses to emphasize the device's thinness.
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Apple Edits iPhone 6's Protruding Camera Out of Official Photos

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  • by marcello_dl ( 667940 ) on Tuesday September 16, 2014 @02:17PM (#47920387) Homepage Journal

    "Is that a camera protruding from your back or are you happy to see me?"

  • Ehhh, cases. (Score:5, Insightful)

    by blueshift_1 ( 3692407 ) on Tuesday September 16, 2014 @02:24PM (#47920479)
    Meh, most people will put a big, thick case on it and it won't even matter.
    • Exactly, I am not sure why Apple tries so hard to make their device so thin.
      Thin cost money, the more it cost the thicker case you will want to put on it to protect it.

      • Re:Ehhh, cases. (Score:4, Interesting)

        by mrchaotica ( 681592 ) * on Tuesday September 16, 2014 @05:36PM (#47922199)

        My Nexus 5 is pretty thin. I don't use a case with it. The screen has not broken. I haven't gone out of my way to be especially careful with it, either.

        It's just not that damn hard to use a phone without breaking it, unless you're ridiculously careless.

  • by nine-times ( 778537 ) <nine.times@gmail.com> on Tuesday September 16, 2014 @02:34PM (#47920599) Homepage

    I don't know how their design people allowed a protruding lens in the first place. It really runs contrary to Apple's design sensibility, but I guess we're seeing the first evidence of what happens to Apple without Jobs. The protrusion is ugly, and it mars the flat, smooth design.

    And for what? Assuming that they can't make the camera any thinner, make the phone slightly fatter, and make use of the extra space. It's not as though the iPhone 5 was obscenely thick and needed to be made thinner. Hell, just fill the rest of the thing out with additional battery, and give us more battery life.

    • by Anonymous Coward on Tuesday September 16, 2014 @02:38PM (#47920651)

      I think only the 6+ has a protruding lens and that's only because it has image stabilization. I don't think the basic 6 lens protrudes. This was mentioned in the keynote....

      • Re: (Score:2, Insightful)

        by Anonymous Coward

        I think only the 6+ has a protruding lens and that's only because it has image stabilization. I don't think the basic 6 lens protrudes. This was mentioned in the keynote....

        LOL. How did this get modded up? It's bullshit. The iPhone 6 also has a protruding lens.

      • I think this is the only explanation that's needed, but people will write 500+ comments bitching about it, 250 flames from Fandroids and 250 Apple-cannot-do-wrong from Appleboys.

    • Re: (Score:3, Funny)

      by macs4all ( 973270 )

      I don't know how their design people allowed a protruding lens in the first place. It really runs contrary to Apple's design sensibility, but I guess we're seeing the first evidence of what happens to Apple without Jobs. The protrusion is ugly, and it mars the flat, smooth design.

      And for what? Assuming that they can't make the camera any thinner, make the phone slightly fatter, and make use of the extra space. It's not as though the iPhone 5 was obscenely thick and needed to be made thinner. Hell, just fill the rest of the thing out with additional battery, and give us more battery life.

      Well, you know what they say:

      "You can never be too rich, or too thin; or have too much protruding bulge..."

    • by meloneg ( 101248 )

      It really runs contrary to Apple's design sensibility, but I guess we're seeing the first evidence of what happens to Apple without Jobs.

      No the polka-dot hole case for the 5c was the first (overwhelming) evidence of what happens (this time) to Apple without Jobs.

    • If they'd just made it as thick as the camera it still would have been thin enough and they may have been room to add a bit more battery juice.
      Classic crApple form over function BS.

    • And for what? Assuming that they can't make the camera any thinner, make the phone slightly fatter, and make use of the extra space. It's not as though the iPhone 5 was obscenely thick and needed to be made thinner. Hell, just fill the rest of the thing out with additional battery, and give us more battery life.

      Although I agree and would rather have the additional battery, most people put their phones in a case, which adds some thickness... The lens will protrude into the case cross-sectional region, allowing the overall phone+protruding-lens+case to be thinner than a thicker-phone+flat-lens+case.

      • Yeah, I guess it's not so bad if you assume that you're going to have a case, and that the case thickness will result in a flat back to the whole thing. I hadn't really thought of that.

        Still, I think it's a bad choice. It seems kind of dumb to design your product with the idea that the dumb design won't be quite so dumb if you also buy a case.

    • by Dins ( 2538550 )

      I don't know how their design people allowed a protruding lens in the first place. It really runs contrary to Apple's design sensibility, but I guess we're seeing the first evidence of what happens to Apple without Jobs. The protrusion is ugly, and it mars the flat, smooth design.

      The 5th generation iPod Touch (most recent, I believe) has a protruding lens which sticks out about 1 mm also. That came out about 2 years ago, and I have one. The protrusion is just enough to be annoying if you don't use a case.

    • by hey! ( 33014 )

      I don't think you've really grasped Apple's design sensibility. Job one for the designers is to deliver a product that consumers want but can't get anywhere else.

      The "camera bulge" may be a huge blunder, or it may be just a tempest in a teapot. The real test will be the user's reactions when they hold the device in their hand, or see it in another user's hand. If the reaction is "I want it", the designers have done their job. If it's "Holy cow, look at that camera bulge," then it's a screw-up.

      The thinnes

  • by eladts ( 1712916 ) on Tuesday September 16, 2014 @02:44PM (#47920717)
    You're looking at it wrong!
  • by Anonymous Coward
    Apple could literal curve their logo into a dried turd and people climb all over each other to buy it.
  • Well.... (Score:2, Insightful)

    Yes, the "bulge" is clearly photoshopped out. I can only suspect the reason is that they want to show that the rest of the phone...the 95+% of the surface area is the stated thickness. During the keynote, the "bulge" was discussed. They could have shown the whole side view and position arrows or other marks to indicate the thickness. But, frankly, that would have been ugly, wouldn't it? Certainly, not Apple's way.

    Now, iPhone / Apple fans aren't going to care that Apple marketers took this liberty with t

    • Re:Well.... (Score:5, Insightful)

      by Solandri ( 704621 ) on Tuesday September 16, 2014 @03:40PM (#47921303)

      Now, iPhone / Apple fans aren't going to care that Apple marketers took this liberty with the images - they are going to buy it regardless.

      Only those who want to find fault with Apple, for whatever reason, give a rat's ass that Apple might engage as something so underhanded as to photoshop out the "bulge" to clarify their marketing point.

      What IS more interesting is how much attention Android fans are giving to something which they claim no interest in owning.

      Personally, I don't care about it. The only issue I have with it is that in the past, Apple fans have criticized my Android phone for having a protruding camera lens. Now when the iPhone has the same, suddenly it doesn't matter to them?

      See, that's the difference. You think it's about the device. It's not. It's about consistency, honesty, and hypocrisy. Same reason people were upset Apple photoshopped images of the Galaxy Tab to make it more like an iPad in the German court documents.

      • Re:Well.... (Score:5, Insightful)

        by BoberFett ( 127537 ) on Tuesday September 16, 2014 @04:20PM (#47921649)

        Yeah, well iPhone fans used to mock large screen Android devices. "That huge screen is too big, the iPhone 4 has the ideal screen size." Until the 5 shipped, at which point that had the perfect screen size.

        There's simple no reasoning with enthralled fanatics.

    • What you call "claryfying their marketing point" I call false advertisement. As your second point about Android people, first that's not true (I for one is an Apple customer on other products), and second, if you let a bad apple (haha) in the basket, you know what happens. If Apple can play false advertisement without retorsion, other companies will follow to remain relevant, and before we know it, all advertisements will be smoke and mirrors and full of lies, including those for non-Apple devices, and it w

  • If the biggest concern is a picture in marketing materials has been altered, people are grasping at straws for drama. After all no one in marketing alters pictures of actors, actresses, models, cars, motorcycles, musical instruments, etc etc etc (your sarcasm alarms should be going off now).
    • You are absolutely right that those things are detestable. I have no meaningful input to this discussion other than that I hate how marketing consistently misleads people.

      I don't care if that comes out pro-apple or anti-apple, but modern marketing is ethically wrong.

  • by ArcadeMan ( 2766669 ) on Tuesday September 16, 2014 @03:31PM (#47921233)

    Tomorrow, Apple will be posting a tool to put back the camera in the images of your browser cache.

  • Maybe they should have tried hiding it behind a pencil.
  • by Mr_Silver ( 213637 ) on Tuesday September 16, 2014 @04:37PM (#47921775)

    Does anyone know of any iPhone 5/5S users who complained that their phone was too thick?

    I see no reason why Apple felt it necessary to slim the device down even more - when they could have just had the same thickness as the 5/5S resulting in no silly bulge for the camera.

    Plus, they could have put a bigger battery in the case and maybe get an hour or so extra time out of the thing. Which I can imagine would be a lot more useful than shaving a couple mm off an already perfectly slim enough phone.

    • 1 Make thin, fragile thing thinner.
      2 Make it even easier to put it where high-tech, fragile things shouldn't go.
      3 Marketing blitz.
      4 Youthful customers with few responsibilities snap it up.
      5 Fragile item is indeed placed in an untenable position.
      6 Fragile thing is broken, necessitating a replacement purchase.
      7 Profit.

    • Phones have big screens now, so they need armor anyway. So since you're going to put armor on the phone, you want the phone to get thinner, so that the phone with a case on it is still thin. Just making the phone thin allows the user to put whichever case on it they like, so they get to personalize their phone and you don't have to try to anticipate their needs, instead letting the whole world do that. And that's why having the camera really doesn't matter. In fact, having the bezel around it protrude from

  • In my day, we called them codpieces.

    Now get off my lawn, peasant!

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