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Media Television The Internet Apple Entertainment Hardware

Third-Generation Apple TV Lands With a Thud 222

DeviceGuru writes "Although generally overshadowed by the iPad 3 debut, Apple also introduced the third incarnation of its Apple TV streaming media players this week. Sporting a revamped icon-based UI, the third-generation Apple TV doesn't add much to its predecessor beyond a truly-HD 1080p video output mode. Although Apple TV is still not supported by an Apple Apps Store plug-in apps ecosystem, its new UI (available as a free update for 2nd-generation Apple TVs) does seem to imply that this capability is coming soon. Meanwhile, Roku is gearing up for a $50M IPO, so this cord-cutting story is far from over."
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Third-Generation Apple TV Lands With a Thud

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Is it possible that software is not like anything else, that it is meant to be discarded: that the whole point is to always see it as a soap bubble?

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