Hotmail Mobile Usage Spikes Thanks To Apple iOS 5 122
An anonymous reader writes "Microsoft is proud to announce that mobile usage of its Hotmail service has exploded in the past few weeks, and guess who is to thank? Apple! More than 2 million Apple users linked their Hotmail accounts to their iPhones and iPads since the launch of iOS 5."
RIP please? (Score:2, Interesting)
Re:Apple is losing it's hold (Score:4, Interesting)
When dealing with companies you get into these odd relationships.
You are competing with them but their success is your success too. The trick that was learned is to mentally divide a company into different parts.
For Apple.
Microsofts OS is their biggest competition for their OSs (OS X/iOS). However Microsoft Office for the Mac is a big push to sell more Macs and a good seller for Microsoft, at the same time there are a little competitive with Apples Office like products, however Apple hasn't been hammering these too much they are selling them more as a poor mans office.
Then you have the free services. Hotmail, Bing, iCloud, Assure.... These are low revenue services that make sense for compatibility with other products. Choosing Hotmail, over Google Mail, over iCloud isn't that big of a deal. Because they are free people can have all of them. But if your device doesn't support it then you are at a disadvantage. Right now Microsoft in the mobile market has more to gain from getting iPhone hotmail users, then apple has to gain from getting windows mobile iCloud users.