itwbennett writes: "Just last week, Microsoft and IDC released a study predicting that cloud computing would create 14 million jobs. Great news, right? Well, yes. But those jobs won't be in IT or even mostly in the U.S. The message is clear: IT has become less relevant to the business. And so is it any wonder that IT is wary of that other hot trend, Big Data? But there's a good chance that Big Data could actually make IT more important to the business. Brian Proffitt argues that the tasks associated with Big Data, 'unlike system operation and automation, can't really be scaled, because at the end of the day there's going to need to be a data scientist (or a team of data experts) looking at the data and making decisions.' And who better to do that than 'business savvy' techies?"