Apple Releases Basic iPod Touch, Possibly Foreshadowing iPhone Strategy 228
redletterdave writes "While the new 16 GB iPod Touch released Thursday features the same 4-inch Retina display and dual-core A5 processor as its other variants, the newest, cheapest iPod Touch lacks a rear camera and comes in just two colors black and silver. Apple is reportedly pursuing a similar strategy with the iPhone, as reports from the past several months have pointed to development of a 'low-cost iPhone' with basic features to be sold at a lower price point."
Obnoxiously... (Score:5, Interesting)
Strange. (Score:5, Interesting)
First the strange design changes for the nano (went from being basically a better mini to a tiny squashed one, back to being tall, then adding a camera, then taking away the camera, and video playback adding a touchscreen and making it squashed, now making it look like a smaller iPod touch) and now the removal of one of the cameras on the touch for the same price-point as one -with- the cameras (smaller storage on the previous generation, but with flash becoming cheaper and cheaper every year that should be expected)
Re:Start giving back some of that money, Apple. (Score:5, Interesting)
Another way to look at this is that Apple has always historically pursued maximum profits and market share but adopted different strategies in light of the practicalities of specific markets. As an underdog in the PC market, quality was a differentiator to attract whatever market share was possible, realizing that being a dominant volume seller was not possible. As the dominant vendor in the smartphone space but with eroding market share, Apple is decreasing quality and cost to maintain market share and profit (although not margins). I think this is the more accurate portrayal of Apple, since I doubt they would be willing to blindly sacrifice profit in the name of quality or aesthetics.
Re:Start giving back some of that money, Apple. (Score:5, Interesting)
The IRC actually allows you to deduct foreign taxes from the taxes you owe. The thing is, corporate taxes are much lower in other parts of the world, so what you said is practically true even though it's not actually true at all.
Re:Strange. (Score:2, Interesting)
I always thought of the nano as their test lab where they experiment with features and ideas.. Being one of their "cheaper" iPods guarantees that lots get sold and they can get a good idea of how people react to, utilize, and break these features before they go up the product line.
Re:Get rid of the front camera (Score:3, Interesting)
tbh, on an iPod the front camera is the one that gets used most. Up until the 5th gen, iPod rear cameras were far inferior to their iPhone siblings (0.92 megapixels) and basically worthless. Of all my friends and family that have iPods/iPads, none of them use the rear camera for anything (excluding rugrats taking pictures accidentally), but almost all use facetime chat heavily.
About "market share" (Score:5, Interesting)
This is proof that.. (Score:4, Interesting)
Re:Start giving back some of that money, Apple. (Score:5, Interesting)
Apple is currently engaging in the largest single share repurchase program in history [macrumors.com], which will put $60B USD into their investors' pockets by the end of 2015.
Apple financed the repurchase program by selling 17 billion dollars worth of short, medium and long term bonds. It was widely thought that this method was chosen, rather than repatriating cash held overseas, to avoid depletion of onshore cash reserves while at the same time further delaying the payment of income taxes on profits held overseas. It's interesting question whether or not Apple would be able to pay the bond coupons using that cash held overseas without incurring a tax liability. I presume that they wouldn't be able to, but even if they had to pay the coupons out of current after tax income the fact that a huge amount of cash remains on the balance sheet, albeit overseas and subject to tax if ever repatriated, strengthens Apple's financial situation vis-a-vis financing the share repurchase program entirely with cash.