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Radiohead Changes Tack, Joins iTunes

Posted by timothy on Mon Jun 09, 2008 06:00 AM
from the meeting-people-is-easy dept.
Joe Jay Bee writes "The British rock band Radiohead, who previously stated that they wouldn't want to have their music on Apple's iTunes Music Store (and, indeed, were unhappy when their Kid A album was released via the store) have performed something of an about-face; virtually their entire catalog, including singles and their B-Sides, has appeared on the store. The band previously said they only wanted their work sold as complete albums, which Apple refused to go along with; however their tack has apparently changed, and all their songs are available to mix and match, including their most recent work, In Rainbows. The albums are all available in DRM-free AAC format."
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[+] News: Study Suggests Music Industry Embrace Piracy 293 comments
unassimilatible writes to tell us that according to the Financial Times, the music industry should embrace illegal file-sharing websites. A recent study of the recent Radiohead album release found that huge numbers of illegal downloads actually helped the band's popularity and, by extension, concert ticket sales. "Radiohead's release of In Rainbows on a pay-what-you-want basis last October generated enormous traffic to the band's own website and intense speculation about how much fans had paid. He urged record companies to study the outcome and accept that file-sharing sites were here to stay. 'It's time to stop swimming against the tide of what people want,' he said." Update 19:46 GMT by SM: Several readers (including the original author) have written in to mention that it isn't stressed enough that this study was engaged by the music industry itself, making the findings that much more interesting. Take that as you will.
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  • DRM - Free (Score:5, Interesting)

    by elguillelmo (1242866) on Monday June 09 2008, @06:05AM (#23707223)
    Maybe the fact their songs are available DRM-free has something to do with their changing of mind...
    • Re:DRM - Free (Score:5, Interesting)

      by spandex_panda (1168381) on Monday June 09 2008, @06:08AM (#23707245)
      Yeah, I guess its good, they don't have a record label now right? If I hadn't already bought all their cds I might give them some money, but not through itunes, I would get mp3 from tpb, and order some cds from their website. Its the future.
    • Re:DRM - Free by Anonymous Coward (Score:1) Monday June 09 2008, @06:24AM
      • Re:DRM - Free (Score:4, Insightful)

        by stewbacca (1033764) on Monday June 09 2008, @06:54AM (#23707523)
        Or maybe, as an artist, you want your work exposed to as many people as possible and iTunes is the #1 music distributor in the world.
        • Re:DRM - Free by Anonymous Coward (Score:3) Monday June 09 2008, @07:52AM
          • Re:DRM - Free by dintech (Score:1) Monday June 09 2008, @08:02AM
            • 1 reply beneath your current threshold.
          • Re:DRM - Free by Slimee (Score:1) Monday June 09 2008, @08:16AM
          • <quote>Or maybe, they decided they like money more than integrity.</quote>

            Um so your basically saying that simply by selling their albums on iTunes they have no integrity. After all they did release them in DRM Free format and have never gone after filesharing. Heck radiohead doesn't even have a Music Label and don't have to listen to the RIAA or anyone about P2P.

            If they want to give people th option to buy their music over iTunes...why not. It's not like they can put them on iTunes for free even if they wanted to....So what you want them to stop selling CDs also because you don't think they have integrity simply for selling something.

            Obviously they give people the option of getting it for free on P2P or buying it. If you want to support them buy it if not don't. They aren't saying don't download our music TPB they just turn a blind eye to it. So cmon why must selling something be considered a lack of integrity?
            • Re:DRM - Free by dave420 (Score:2) Monday June 09 2008, @11:40AM
              • Re:DRM - Free by Abcd1234 (Score:2) Monday June 09 2008, @11:51AM
              • Re:DRM - Free by aceofspades1217 (Score:1) Monday June 09 2008, @03:10PM
            • Re:DRM - Free by stewbacca (Score:2) Monday June 09 2008, @12:13PM
              • Re:DRM - Free by DrShasta (Score:1) Monday June 09 2008, @02:40PM
              • Re:DRM - Free by stewbacca (Score:2) Monday June 09 2008, @02:49PM
              • Re:DRM - Free by amRadioHed (Score:2) Monday June 09 2008, @07:55PM
              • Re:DRM - Free by stewbacca (Score:2) Monday June 09 2008, @09:33PM
              • Re:DRM - Free by amRadioHed (Score:2) Monday June 09 2008, @10:22PM
        • Re:DRM - Free by ilitirit (Score:1) Tuesday June 10 2008, @06:38AM
        • 1 reply beneath your current threshold.
      • Re:DRM - Free by Anonymous Coward (Score:1) Monday June 09 2008, @08:44AM
    • Re:DRM - Free (Score:5, Informative)

      by 99BottlesOfBeerInMyF (813746) on Monday June 09 2008, @06:27AM (#23707357)

      Maybe the fact their songs are available DRM-free has something to do with their changing of mind...

      Nope. They made their statement about refusing to sell on Tunes 5 months after Apple had started offering DRM-free downloads for EMI, Radiohead's label. Their spokesman said they objected not to DRM, but to Apple refusing to require customers to buy the whole album at once, whereas Apple requires each song to be available for sale individually as well. The quote from their spokesman was:

      "iTunes insists that all its albums are sold unbundled, but 7 Digital doesn't. Radiohead prefer to have their albums sold complete. The artist has a choice, and if they feel strongly then we respect that."
      • Re:DRM - Free by goonerw (Score:2) Monday June 09 2008, @07:51AM
        • Re:DRM - Free (Score:4, Informative)

          by CastrTroy (595695) on Monday June 09 2008, @08:02AM (#23707703) Homepage
          Yes, you are right. However most are just certain songs you can only get if you buy the whole album. Usuallly all but one of the songs is available as singles, with one or two requiring that you buy the album. What RadioHead wanted was for the whole album to only be available, and no singles at all. It's a different case. Although I would argue for RadioHead. If that's how they want to sell their music, iTunes should let them do it. Apple's head is getting way too big lately.
          • Re:DRM - Free by Kibblet (Score:3) Monday June 09 2008, @08:52AM
            • Re:DRM - Free (Score:4, Interesting)

              by Altus (1034) on Monday June 09 2008, @09:12AM (#23708639) Homepage


              I get both sides in this. On the one hand you are right that many people would just like to buy a few songs that are on the radio and leave it at that.

              On the artist side though, its like selling the bottom right corner of a painting. Admitedly the Album is a dying artform these days (mostly due to MP3 players and shuffle) but there are still some artists who develop entire albums rather than just a few songs and some filler. These are the sort of thing thats meant to be listened to from start to finish. I can understand not wanting your album chopped up and sold piece by piece if you put that kind of effort into a whole album.

              Still, I see this transition as fairly inevitable. The album has been dying for quite some time and the rise of the MP3 player is going to pretty much end it.
              • Re:DRM - Free by CastrTroy (Score:2) Monday June 09 2008, @10:20AM
              • Re:DRM - Free by Drive42 (Score:1) Monday June 09 2008, @11:28AM
              • Re:DRM - Free by digitrev (Score:2) Monday June 09 2008, @03:32PM
            • Re:DRM - Free by billcopc (Score:2) Monday June 09 2008, @12:09PM
          • Re:DRM - Free (Score:5, Insightful)

            by samkass (174571) on Monday June 09 2008, @09:05AM (#23708555) Homepage Journal
            Yes, Apple is really getting evil. First they keep prices at $0.99 per track when the music industry wanted to charge 2x to 3x (or more) that much for popular tracks... and now they're allowing customers to buy whatever they want. Without DRM. The horror!

            Remember, Apple's clout is the only thing standing between you and the record labels at this point. Even if you do nothing but buy from Amazon's MP3 store, you're benefiting from Apple iTunes, since the labels would never have given Amazon such a sweet deal if they weren't trying to break Apple's position in the market.
          • Re:DRM - Free by Llywelyn (Score:2) Monday June 09 2008, @11:15AM
            • Re:DRM - Free by CastrTroy (Score:2) Monday June 09 2008, @11:38AM
          • 2 replies beneath your current threshold.
      • Re:DRM - Free by morgan_greywolf (Score:1) Monday June 09 2008, @08:02AM
      • Re:DRM - Free by Ryan Amos (Score:2) Monday June 09 2008, @08:39AM
      • Re:DRM - Free by timeOday (Score:2) Monday June 09 2008, @09:42AM
        • Re:DRM - Free by Vectronic (Score:2) Monday June 09 2008, @10:25AM
      • Re:DRM - Free by jedidiah (Score:2) Monday June 09 2008, @08:29AM
      • 2 replies beneath your current threshold.
    • Re:DRM - Free by Anonymous Coward (Score:1) Monday June 09 2008, @07:42AM
      • Re:DRM - Free by dintech (Score:2) Monday June 09 2008, @08:03AM
      • Re:DRM - Free by DonkeyKongJr (Score:1) Monday June 09 2008, @09:29AM
      • Re:DRM - Free by tehcyder (Score:1) Tuesday June 10 2008, @05:08AM
    • Re:DRM - Free by jedidiah (Score:2) Monday June 09 2008, @08:24AM
      • Re:DRM - Free by EastCoastSurfer (Score:2) Monday June 09 2008, @08:30AM
      • Re:DRM - Free by Jor-Al (Score:1) Monday June 09 2008, @12:06PM
    • Re:DRM - Free by dmoo (Score:1) Monday June 09 2008, @09:48AM
    • Re:DRM - Free by nieltown (Score:1) Monday June 09 2008, @09:50AM
      • Re:DRM - Free by dreddnott (Score:2) Monday June 09 2008, @12:21PM
    • Re:DRM - Free by GWBasic (Score:2) Monday June 09 2008, @01:09PM
    • Re:DRM - Free by somersault (Score:2) Monday June 09 2008, @08:02AM
      • Re:DRM - Free by somersault (Score:2) Monday June 09 2008, @10:38AM
      • 1 reply beneath your current threshold.
    • 2 replies beneath your current threshold.
  • by muftak (636261) on Monday June 09 2008, @06:09AM (#23707255)
    Probably due to the fact most radiohead albums only have 1 good song on.
  • Break From EMI (Score:2, Insightful)

    by Catchyusername (1248504) on Monday June 09 2008, @06:11AM (#23707271)
    I think this has more to do with the break from EMI than them warming up to iTunes or the DRM issues.
  • by Fackamato (913248) on Monday June 09 2008, @06:16AM (#23707293)
    If this makes them more money in the end, I don't see a problem with it. But still, who buys files!? Get the physical thing, man, otherwise it's not worth it IMO.
    • Re:Well... by stewbacca (Score:2) Monday June 09 2008, @07:57AM
      • Re:Well... by David Gerard (Score:2) Monday June 09 2008, @08:01AM
      • Re:Well... by jedidiah (Score:2) Monday June 09 2008, @08:34AM
        • Re:Well... by stewbacca (Score:2) Monday June 09 2008, @08:57AM
          • Re:Well... by Drive42 (Score:1) Monday June 09 2008, @11:46AM
            • Re:Well... by stewbacca (Score:2) Monday June 09 2008, @12:02PM
              • Re:Well... by Drive42 (Score:1) Monday June 09 2008, @09:32PM
            • Re:Well... by TooMuchToDo (Score:2) Monday June 09 2008, @02:04PM
        • Re:Well... by afidel (Score:2) Monday June 09 2008, @09:02AM
          • Re:Well... by stewbacca (Score:2) Monday June 09 2008, @12:18PM
            • Re:Well... by afidel (Score:2) Monday June 09 2008, @01:54PM
          • 1 reply beneath your current threshold.
        • Re:Well... by hobo sapiens (Score:2) Monday June 09 2008, @10:25AM
        • Re:Well... by Omestes (Score:2) Monday June 09 2008, @08:54PM
      • Re:Well... by Vectronic (Score:2) Monday June 09 2008, @10:36AM
        • Re:Well... by stewbacca (Score:2) Monday June 09 2008, @12:08PM
    • Re:Well... by Kevin72594 (Score:1) Monday June 09 2008, @07:59AM
      • Re:Well... by Fackamato (Score:1) Monday June 09 2008, @08:43AM
    • Yay, junk! by GameboyRMH (Score:1) Monday June 09 2008, @08:24AM
    • Re:Well... by gtx (Score:2) Monday June 09 2008, @09:36PM
  • Pick and choose (Score:5, Insightful)

    by Dan East (318230) on Monday June 09 2008, @06:16AM (#23707295) Homepage
    I guess they finally realized that consumers can and will "pick and choose" regardless, so they might as make some money in the process. It doesn't exactly take a genius to figure that one out.
  • The reason why (Score:5, Insightful)

    by EEDAm (808004) on Monday June 09 2008, @06:19AM (#23707313)
    Radiohead finished their term with EMI Parlophone who originally signed them. In the usual way, their ex-record label are now pushing out as much as they can to cash in - 'Best of Radiohead' just having been released for instance. I suspect this is the cause. Mind you after the crap rip-quality of the In Rainbows interweb release and the volte face of the cd release following, I have less sympathy than I once would have done despite the quality of the work.
  • by freedom_india (780002) on Monday June 09 2008, @06:28AM (#23707361) Homepage Journal
    Instead of sticking its head in sand like Metallica did, Radiohead is showing surprising maturity and acute understanding of what a customer wants: Go to the Customer, instead of sitting on your arse and expecting them to come to you.
    Perception is all-important in Marketing and Radiohead is taking Apple lessons.
    By direct-download of their albums (free and paid) they proved DownloadMusic!=crime.
    Second once they realized people mix and match their music (just like i mod my computer table and computer), they allowed it instead of sending RIAA goons after them. After all, Alienware does not raid my home, if i chose to decorate my PC with Yuletide spirit. Apple does not care if i laser-engrave my iPod. So should music be: If i mix-and-match their tunes with mine, i should be free.
    RIAA believes otherwise. Paying customers think otherwise.
    Who pays for Radiohead's food? Customers and not RIAA. So Radiohead did the sensible thing and listened to customers.
    By releasing their tunes DRM-Free in iTunes they hit the likeness factor a lot: iPod users now have direct-download to iPod; which is 90% market share of MP3 players (Zune; you Turd, you really have no chance). The DRM-free enables users to mix and match.

    Its a pity that Radiohead's music is not country/hip-hop
  • by Travis Mansbridge (830557) on Monday June 09 2008, @06:38AM (#23707427)
    This was a decision made by EMI, as they still own the rights to the Radiohead Catalogue. In the same vein, they're attempting to make even more money off of the success of Radiohead by selling "The Best of Radiohead," which, as far as I know, is not approved by the band themselves.

    Please do not take this as Radiohead's decision, when it's clearly that of their (former) label.
  • When I first saw the announcement they had finally joined the ITMS, I was hoping for a full discography deal like U2 did a while back. Unfortunately this is not the case -- each album has to be purchased individually, and there are absolutely no extras.

    I don't see the added value in this. For almost the same cost I can just buy whatever albums I do not already have on CD (thanks to the ridiculously cheap dollar), and rip in a far higher quality than ITMS offers.

    Itunes is only worth it when there are extras, like bonus songs or interviews. Or at least a discount!
  • by theurge14 (820596) on Monday June 09 2008, @06:43AM (#23707451)
    I'm curious as to how much money they generated from the sales they made of the Nude Remix [radioheadremix.com] contest via iTunes and Garageband. This may have been the band and/or the label testing the waters.
  • by Jacques Chester (151652) on Monday June 09 2008, @06:44AM (#23707463)
    Well, what with the price of oil these days, even rockstars are feeling the pinch.

    Do you have any idea how much it costs to fill up the tank on a Ferrari?
  • How to split music (Score:2, Insightful)

    by manwal (648106) on Monday June 09 2008, @06:52AM (#23707511)
    Providing individual tracks from a CD is just one way to present a musical work. Music in itself is sound, not tracks. There is music recorded today that doesn't conform to the idea that each song is a single musical entity, and splitting these works does more good than bad from an artistical point of view, or at least some artists'.

    Anyhow, for the same reasons that providing music in these smaller parts is a good thing (which I believe it is), one could easily argue that even smaller parts of the music should be available for buying. What if I'm only interested in measures two to four of the second bridge? It might sound crazy, but as a musician I sometimes meet this exact problem when transcribing songs from memory. Why should I have to buy the whole song when I just want four seconds of it?
  • Money talks (Score:1, Insightful)

    I'm sure that when apple drove a dump truck full of money up to radiohead-quarters, all of a sudden selling a few albums here and there at indy record stores started to look kinda dumb.
  • by illectro (697914) on Monday June 09 2008, @08:57AM (#23708427)
    A couple of weeks ago they released their 'Best Of' album for free on imeem [imeem.com], well technically it's ad supported, so they get some cash from this page. But essentially you can listen to the whole album online at their page on imeem, you can't actually download it, it streams via the flash player and every downloader I've tried doesn't work (even though they frequently say that they do.....)
  • Any you kiddies know what a 'B-side' is?
  • Album Artwork (Score:2, Interesting)

    by chriscrowley (221157) <chriscrowley&yahoo,com> on Monday June 09 2008, @09:14AM (#23708687)
    Since I already own all of Radiohead's CDs (I'm a huge fan) and have them ripped to iTunes, I'm happy that iTunes should now retrieve all their album artwork. I never even knew that Radiohead wasn't available in the iTunes store until recently when I noticed all of their songs on my iPod were missing the album artwork.
  • by Slimee (1246598) on Monday June 09 2008, @10:21AM (#23709953) Journal
    Wouldn't that have made for a more comical and term related joke? Radiohead Changes Tune... Or am I alone?
  • by 93 Escort Wagon (326346) on Monday June 09 2008, @11:30AM (#23711157)
    Okay, maybe it's the "whole catalog" thing that makes this news - but I bought "In Rainbows", in DRM-free AAC format, from the iTunes Music Store several months ago. So it's not like Radiohead wasn't on iTunes, then *POOF* now it is.

    On a side-note: I think Apple's DRM terms are more or less reasonable, at least compared to most others; but ever sense "iTunes Plus" became available I've stopped buying DRM'ed music from the store. I know the labels are watching iTunes and Amazon, so I figure any little bit I can do to demonstrate my preference for DRM-free music is a good thing.
  • As time passes since the innovative release of their album on the net, Radiohead has again and again proven that they are not really thinking outside the box. We musicians no longer need record companies or corporations such as Apple. I just recently released an album Politics Apocalypse available free to download at our website. It is licensed with the Creative Commons Attribution 3.0 Licence, which even lets you use it freely for commercial projects (so long as you give credit). We are also doing a name your own price CD (starting at cost price). Access to a membersâ(TM) area with new music rewards donations, orders and creative feedback. Check it out and spread the word. We donâ(TM)t need iTunes. All download and donation statistics at the website http://www.politicsapocalypse.com/ [politicsapocalypse.com]
  • by raddan (519638) on Monday June 09 2008, @12:45PM (#23712361)
    I hate that word. What idiot tagged them sellouts? I don't even like Radiohead, but come on-- if you're a professional musician, you sell your music by definition. Labeling someone a 'sellout' for doing precisely that is to completely miss the point of being a musician. You may love someone's music, and you may feel some sense of ownership over it, but get real: it's their music. Maybe they're sick of bumming around in a van in order to add a little quality to your life.
  • "In Rainbows" and perhaps other Radiohead albums have been (and continue to be) available from emusic.com, for up to 50% less than the iTunes price, DRM-free, lifetime-replaceable. so basically, like, meh.
  • by CountryJustice (1098877) on Monday June 09 2008, @09:53PM (#23719123)
    If Radiohead wants to only sell their music only in an album format, why not sell the whole album as a single mp3/aac? Oh, that's right, because it'd still only cost 99 cents. Money talks...
  • As a big fan of b-sides and alternate tracks, I have not personally come across any major band that is as ridiculously frustrating when it comes to singles as Radiohead. Radiohead typically releases three or four CD singles for the same album song (US/UK/AUS), and those CD singles generally have different additional tracks. To get all the miscellaneous tracks, you would have to buy as many as three or four CD singles for each song released as a "single" off the album. This has prevented me from obtaining many b-side songs that I'd honestly love to hear.

    Here's an example: http://en.wikipedia.org/wiki/High_and_Dry [wikipedia.org]

    So based on that one fact alone, the move to iTunes will be much better for serious fans and collectors because now they can simply buy the extra missing tracks ala cart.
  • What!? Outrageous!
    I will never buy a single Apple product in my life. Ever. Just out of principle.

    ps, Apple, please contact me via email.
  • 4 replies beneath your current threshold.