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Can Apple Penetrate the Corporation?
Posted by
kdawson
on Tue Feb 27, 2007 05:32 PM
from the awareness-gap dept.
from the awareness-gap dept.
coondoggie sends us a NetworkWorld story on the prospects for Apple gaining market share in the corporation. A number of factors are helping to catch the eye of those responsible for upgrading desktops and servers, the article claims: "Apple's shift to the Intel architecture; the inclusion of infrastructure and interoperability hooks, such as directory services, in the Mac OS X Server; dual-boot capabilities; clustering and storage technology; third-party virtualization software; and comparison shopping, which is being fostered by migration costs and hardware overhauls associated with Microsoft's Vista." On this last point, one network admin is quoted: "The changes in Vista are significant enough that we think we can absorb the change going to Macs just as easily as going to Vista."
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Can Apple Penetrate the Corporation?
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why not? (Score:5, Funny)
(http://www.atomjax.com/)
Why not? They're already penetrating consumers.
Re:Are you sure? (Score:5, Informative)
(Last Journal: Monday September 01 2003, @04:22AM)
Re:Are you sure? (Score:4, Insightful)
Example:
You can send your admin-monkey to the server, with a few manual procedure steps,
This configuration change will go out on the network with the next reboot. And poof! 500 nosy, troublesome Users are now a bit less able to shoot themselves in the foot, or work mischief on your systems.
Secondly, here's a question for you: does OSX even require this functionality, or is it merely a consequence of the MS world-view that this functionality seems to be required?
Let's look at your example, and let me admit I've not used OSX in an enterprise setting, but I have used Solaris, HPUX, Linux, and AIX in enterprise settings and all are *nix variants like OSX. First, you have to image all your drives - that's standard across all systems. Next, you have central servers with user profile information on them on one variant or another (again, standard in this scenario). With the *nix variants, the user home directories can be NFS mounted, with every machine giving you the same view instantly, with the same performance as you'd experience on any other machine. Unless ADS has changed, I believe a new profile is downloaded/updated on every login/logoff, and is slower than molasses if your system is configured with or default/user stores large files on the desktop or in the profile. Also, should I want to change run perms, I change it on the server(s) and voila - INSTANT changes in what users can do - no logoff/login cycle required. Now, OSX being a *nix variant, can probably be setup exactly the same way (The only uncertainty remains because I haven't done it nor experienced it first hand).
I have actually used OSX OD (Score:4, Insightful)
Re:You should keep looking... (Score:5, Informative)
Re:Are you sure? (Score:4, Insightful)
(Last Journal: Saturday November 10, @07:41PM)
What? (Score:5, Insightful)
See, in the real world there's no such thing as perfect, it literally can't exist. There is only ever good enough and no two people stand at exactly the same point on the good enough continuum.
Re:What? (Score:5, Interesting)
(http://www.sigsegv.cx/)
As a matter of fact there are fewer and fewer client side apps in an average corporation. Most IT departments do not have the competence and resources to support internal development. I no longer even get pissed off when I hear an IT boss wannabie speaking the "We are not software developers" mantra. In fact in many places, not using software "as shipped and specified by the vendor" has become a firing offence.
Most internal applications have long moved to various forms of portals/intranet servers which makes the end-client platform considerably less relevant. In fact moving from IE6 to IE7 and further to vista access controls have caused (and will cause) the same level of pain as moving to a different OS + browser.
As far as corporate readiness goes, Apple has everything it needs from a technological viewpoint to be ready. However, it is not currently showing the will and desire to go after that market. It does not have a corporation oriented sales channel. It does not have corporation oriented support channel either. Its entire model is geared towards end-users (alone or within an educational establishment).
Actually the situation is not entirely dissimilar from the early PC days.
In those days enterprises where terminal shops with terminals connected to a mainframe or minivax or a unix system. Few places were running Unix using early vintage X terminals. The PC went for the small business and personal market first and from there it displaces the terminals in the larger businesses.
Nowdays the situation is about the same. Microsoft has been paying too much attention to large business customers and ignoring the place it started - SMBs, small ISVs and personal use. At the same time most internal company applications are now server based and very few things run on the clients. This is roughly the position of mainframes of old and we very well know how they have been displaced by a product which was initially adopted by SMBs and for personal use.
So, Apple if they want to, can try to repeat the Microsoft of early days. Currently, they are not showing that they are willing to do so.
Re:Are you sure? (Score:5, Informative)
(http://en.wikipedia.org/wiki/Molar_mass | Last Journal: Friday September 19 2003, @11:21AM)
Office
Smart Cards
Certificates
Distributed policy management
Corporate distribution of packaged software
Granted, most of this is newish since it was only added in 10.4 (04/2005) but it's all there.
Re:why not? (Score:4, Funny)
Re:why not? (Score:4, Funny)
(Last Journal: Saturday November 10, @06:44PM)
Re:why not? (Score:5, Insightful)
(http://tsfraser.googlepages.com/index.html)
I'd like to see (Score:5, Insightful)
(Last Journal: Friday February 17 2006, @06:59AM)
If nothing else I'd love to see a larger market-share for Apple just to cut down on the number of spam-generating zombies out there.
Re:I'd like to see (Score:5, Informative)
(Last Journal: Sunday November 05 2006, @05:31AM)
Yes they do. Ask any Apple sales rep about it.
-jcr
If you're going to get like that... (Score:5, Funny)
Re:I'd like to see (Score:5, Informative)
This is not accruate. I am an Apple Authorized Business Agent, and Apple Enterprise sales group absolutely can and does offer corporate dicounts. Check your facts. Call Apple, ask for entrprise sales, and talk turkey. Evidently, you'll be surprised.
Re:I'd like to see (Score:4, Interesting)
(http://trillian.mit.edu/~jc/ | Last Journal: Saturday August 14 2004, @05:03PM)
They approve purchases of Microsoft (and/or IBM) junk because they believe that the IT people will get all sulky and sabotage anything else foisted on them. They buy Macs out of their own department's budget. Either IT is willing to support Macs, or there's a separate Mac support group somewhere else. Not that the Macs (or linux or Sun) machines need much support, of course.
Now, this is just a string of personal anecdotes; I don't pretend to know what the rest of the world is doing. But I know of a number of companies where Apple can sell very easily, because the non-IT management already knows and loves them.
When someone asks "Can Apple penetrate the corporation?" they are really asking "Can Apple subvert IT departments' love of Microsoft and IBM?" This is going to be a much harder sell. The IT people who are amenable to weaning are also likely to know about Sun, Red Hat, and the others. So those are Apple's real competitors. If an IT department is Microsoft-only, chances are that nobody there will even listen to anyone trying to sell them something else, no matter how good it might be.
I got a Mac Powerbook a few years back, partly so that I could really learn what was so good (and bad
I did have some fun a couple of years back, on a project where I'd been told that all the IT folks were dyed-in-the-wool IBM- and Microsoft-lover types. When I asked individuals, I actually found that almost all of them had linux on their home machine, and at least half had finagled a linux box at work, too. They worked on IBM/MS machines because that's what they were paid for, but they all wanted a good machine for their own use. Sometimes their work machine was dual-boot; sometimes they had two machines. And a few also had Macs.
The real problem is the intransigence of IT management, whose careers are married to IBM and/or Microsoft. In many corporations, everyone else is already convinced.
Of course, as a multi-computer sort of geek, I wouldn't have seen any corporation where everyone loves IBM and/or MS. I wouldn't even be invited inside the doors of such places. So take my comments with a big "FWIW".
Re:I'd like to see (Score:5, Insightful)
I'm not sure it's even a love of Microsoft and IBM so much as a love of control and hostility to change, especially change not implemented by them.
I've seen a government office's IT department refuse to send a standard USB mouse to a team that needed one for a Mac they had purchased because "we don't know how to support a Mac." Even after the head of the team had calmly explained to them that all they need to know in this particular case is how to tell a USB connector from a PS/2 connector. I don't see anything there but the IT department trying to play power games - something that I see hints of every single time I go out to visit a client site.
Re:Indeed (Score:5, Insightful)
(http://www.ideaspike.com/ | Last Journal: Monday October 22, @04:43AM)
It seems to me that if the IT department (Ok, the undergrad who has to act like an IT department) is leaving IE as the default browser on those machines, you're getting pretty much what you deserve. Get them to put Firefox on there and the general level of noise and hijacking will settle down quite a bit.
Or you can go Mac and it'll settle down to zero and stay there. :)
Re:Paradigm-shift. (Score:4, Funny)
Re:Ew. (Score:5, Interesting)
(Last Journal: Sunday November 05 2006, @05:31AM)
Steve Jobs spent a lot of time and money trying to get the fortune 500 to use NeXT computers, and I think he just doesn't care much about that market anymore. The Xserve and Xserve RAID are fine machines, and far less work to set up and operate than any other system I can name, but Apple's just not staffed to offer the kind of enterprise-level support that HP, and Sun are. I plan to use a lot of Xserves in my current venture, but I do so knowing that I'm going to have to provide the on-site rapid response service to our customers myself.
-jcr
Re:Ew. (Score:5, Informative)
You have some points but Xserves still aren't as capable as modern solutions from Sun, HP, and hell, even Dell. Think SAN management, it's not impossible but its quite a bit more difficult on the Mac side of the fence. Maybe in a few more years they'll gear it up but monitoring and management have always been the weak side for Apple as they generally prefer to give the power to the user. This is great for home users but very bad for corporate users.
The support you mention is probably the biggest stumbling block for Apple at the current time however.
Re:Ew. (Score:4, Informative)
I think it is about features and options. Xserves and XRAIDs are great and easy to manage because they're relatively simple. But because they are simple, they lack at lot of flexability and options that enterprise users need. I mean, seriously, there is basically just ONE external RAID option for Apple servers. There's hundreds for PCs/Windows. If Apple products just happen to fit what you want to do, great, but Windows will continue to be the default platform of choice just because there is so much choice out there. And it isn't just Microsoft. We're talking Dell, HP, IBM, etc.
-matthew
Re:I've always thought (Score:4, Informative)
Ironically, as a corporate desktop, Linux is probably better supported than OS X.
Re:I've always thought (Score:4, Informative)
(http://www.gemstate.net/friends | Last Journal: Tuesday September 11, @10:32AM)
Often they use many client server/database programs written in shudder VisualBasic.
Often the company completely depends on them.
For example in my office we depend on Goldmine, USP Shipping software and a number of small programs what we developed in house using Java. We chose Java to make it easy to move to Linux or the Mac but we still depend on a few Windows programs for our day to day operation.
Yes and Maybe No (Score:4, Insightful)
(http://aaronownsyou.blogspot.com/)
Re:Yes and Maybe No (Score:5, Interesting)
The big cost is all the custom software that was written with an MS-Only IDE, to MS-Only API's and specs. That is the real killer.
I am a senior programmer with more than a decade of experience. During that time about 90% of my work has been MS-only stuff.
I have written C code for Win32
I have written C code for Solaris
I have written C code for Linux
I have written C++ code for Win32
I have written C++ code for Solaris
I have written C++ code for Linux
I have written Java code for Win32/Solaris/Linux
I have written VB code for Win32
I have written C# code for Win32
The funny thing, all the code I have written for non-MS OS'es has been pretty portable. The MS software, well, that has been MS-Only. MS designed their whole software "ecosystem" to lock you in.
So the real cost of switching from MS is not in training, but in re-writing custom apps. Notice I didn't say _porting_. Most MS-Only apps don't port very well. MS made it this way for a reason, to lock-in customers. The more MS software your company uses, the more locked-in you are.
Re:Yes and Maybe No (Score:4, Interesting)
(http://www.justjournal.com/)
The real argument against a transition is software compatibility. However, its possible that even a vista deployment would require virtual pc + windows xp for some applications. Lets face it, many products just don't run on vista yet. Some will never be supported. I still know people using Lotus 123 in upper management in a hospital. IBM is not going to update smartsuite for vista compatibility. They claim it mostly works in 32 bit vista but not x64. This is one example. Since lotus is not available for the Mac, its an even transition. Of course the real problem is that corporate users think they need all the extra crap in office. There's always two or three people who just love access or infopath and can't get enough of it.
In the end, it all comes down to requirements. Its just as possible that Linux could "penetrate" the desktops.
This topic perenially arises (Score:3, Insightful)
(http://jseliger.wordpress.com/)
You can't get enterprise level support. I.e. next day overnight shipping for parts, 24-hour tech high-level support, etc. Getting a damn power supply should be easily done online a la the stuff Dell and HP offer. Speaking of that, it's also damn near impossible to get an online system apart from the basic Apple store.
No xMac. [arstechnica.com] The Mini helps in this regard, but Apple still doesn't offer a basic tower.
Exchange client/server. It's not good enough until it's perfect.
Uncertainty regarding OS X and hardware. The enterprise doesn't like not knowing what Steve Jobs is going to pull out of his hat in six weeks when you need new hardware today.
The first point is probably the most important, and the article doesn't really address how things have changed. Ever since 10.1 people have speculated Apple is finally pushing into the enterprise... maybe this time it will be. I'm skeptical given Apple's past intransigence. And I'm posting from a PowerBook.
Re:This topic perenially arises (Score:5, Informative)
Apple does have an Enterprise sales division and they are quite different from the consumer division, you get dedicated Apple representatives for your account. Onsite service contracts are available for server systems. Apple has always had self-servicing programs for enterprises, although the investment in spares can be a bit high.
Another factor is your allegations that uncertainty over future products hampers enterprise planning. The switch to Intel changed this picture considerably. Apple's future products track rather closely to Intel's.
Re:This topic perenially arises (Score:4, Insightful)
(http://jseliger.wordpress.com/)
I'm also not sure your generalizations fly. From the board I read -- Ars Technica's -- most people who *do* actually manage Macs in large environments haven't seen much Improvement. See, e.g., here [arstechnica.com] and here [arstechnica.com] and here [arstechnica.com] and here [arstechnica.com] for a variety of threads discussing the issue. Every time OS X.n+1 is about to arrive, so do threads wondering if this is the time for OS X in the enterprise. Look in particular for the posts of a guy named dhaveconfig, who manages a uni setup in Australia and is well-versed in Apple's various enterprise failings.
you get dedicated Apple representatives for your account. Onsite service contracts are available for server systems. Apple has always had self-servicing programs for enterprises, although the investment in spares can be a bit high.
This is true, but you STILL have to jump through Apple's hoops and you STILL don't get many of the things I cited in my original post. To be sure, Apple is looking better in the enterprise than they have in the past, but that's more an accident than anything else, and more a result of dividends from their other strategies. And "better" in this circumstance just means, "not as abysmal as they used to be," which is hardly an accolade.
Our Business (Score:5, Insightful)
(http://www.geekman.ca/)
However, corporations and businesses in general are prone to using a lot of custom-designed software built by Windows-only outfits. Until that changes, Apple will have a hard time penetrating the corporation.
Nope - Companies/Groups Have Innate Cultures (Score:4, Insightful)
For Open Source it is an inability to make hard and reasonable choice in UI design.
For Apple, it is a complete lack of understanding of the corporate computing mindset. Also game development, but that's a whole other subject.
Re:Nope - Companies/Groups Have Innate Cultures (Score:4, Interesting)
(Last Journal: Sunday November 05 2006, @05:31AM)
-jcr
Admins maybe, large enterprise I am not so sure (Score:4, Insightful)
(http://kiwi.org.nz/)
Re:Not the network admins call (Score:4, Funny)
(Last Journal: Sunday November 05 2006, @05:31AM)
More like, they're the battered wives of a megalomaniacal polygamist. It's not so much love as fear that keeps them where they are.
-jcr
Not a chance. (Score:3, Insightful)
(http://timgray.blogspot.com/)
All the little expensive sales,marketing and billing apps are windows based. These companies that make this vertical market crap cant program for windows properly, porting to osx would be impossible for them
I am ignoring things like outlook and the other staples, Most businesses live for the vertical apps for their industry. Engineering needs Autocad, Marketing needs their apps, CableTv needs their special CableTv apps. etc...
Until you port all that, you cant get the "apple penetration".
Apple isn't appealing to Corporations (Score:3, Interesting)
(Last Journal: Tuesday November 02 2004, @06:32PM)
Until Apple offers a Mail/Calendaring system that's as functional as Exchange, I don't see Apple being adopted by corporations any time soon. Though perhaps the iPhone offers just enough functionality in a sexy enough package that the executives will be tripping over themselves to get the latest expensive status symbol.
It's already happening (Score:5, Interesting)
Especially at small companies. The company I work at was 100% Windows just 2 years ago. Now we are 90% Mac (only holdouts being our servers, and the dev machines that work on the servers). The impetus was security -- get everyone using Macs since they're safer for browsing/email -- but in the end, people just liked them better, and they require less maintenance. I know, because I'm the guy maintaining them.
A friend today (new Mac convert) was groaning about getting help from his office IT guy for his MacBook, on a printing issue, because that IT worker was openly hostile to Macs. Only months ago, that IT worker was laughing when he heard my friend was considering a Mac, don't get it, it's not compatible with our stuff, you won't be able to do what you need to on there, etc. I just received an email, literally 10 minutes ago -- this same IT guy heard about his printing issue today and WANTS to help. Why? Because more of his other customers are moving to Macs, and now that he's had to use them, he actually PREFERS THEM! He's thinking about getting one for himself!
The vista people are looking at is increasingly filled with Macs... the Wow starts now for sure, but perhaps it wasn't what Microsoft was expecting... as in Wow, there are a lot of Macs in this office.
One show stopper (Score:4, Insightful)
(http://slashdot.org/~nurb432/ | Last Journal: Friday August 27 2004, @03:24PM)
Pretend as much as you want that there are 'alternatives and i dont need it', but MSO *is* the de-facto standard out there. Without it, Apple will continue to be a niche player in the business world for a long time to come ( if not forever, unless things radically change someday ).
But is being a ( rather large ) niche player really all that bad? They still make great products and make gobs of money. Do they *need* to attack Microsoft's stranglehold on the corporate market?
In the process (Score:3, Informative)
It's been a surprisingly trouble free experience, even though the IT department are loath to become involved in an official capacity (though unofficially individuals are interested and have provided invaluable help). All the major applications are supported and with more of the departmental apps being web based and standards based (especially determined by accessibility requirements) looks to become easier over time.
With rumours of moving away from a common environment things could become easier still.
What problems we have encountered have been sorted by brief research on the net and we're currently establishing a business case to transition to Mac Pros in the near future for our business unit.
Not ready for "enterprise." (Score:4, Insightful)
Heck, Apple has only just very recently adopted ACLs for filesystem permissions... and they are still pretty clunky to manage. Like you can't just go to a folder on a server and "Get Info" and check permissions inheritance and such. You have to go through Workgroup Manager or figure out how to use long chmod strings.
The list goes on and on. I think Apple is going to remain the "odd man out" in corporate environments. At least until Leopard. We'll see what Apple comes up with then, but Apple still seems to be focused on home/niche professional users. I don't see it becoming a general office platform for some time.
-matthew
Yes, already Considering this move! (Score:4, Interesting)
(Last Journal: Tuesday August 30 2005, @10:49PM)
Many will say "Apple is more expensive". Totally not true. Based on educational pricing we have been comparing what we can get to get a 20" or 24" iMac with 2GB ram and 3-year APP etc. vs equivalent machines/warranty/features from Gateway and Dell and guess what, Apple is CHEAPER. The same holds true for laptops as well. We can't see any reason why not to move to a dual-boot or Parallels based platform (and no the new EULAs dont affect those of us using Vista enterprise - virtualization is allowed). Why not view a high-end Apple machine as your Vista upgrade path? We are seriously thinking of doing this as a method to not only get new machines that can run Vista well (have been running Vista on my Macbook Pro with full Aero support since last summer!), but also allows us to more easily support a mixed platform environment so whoever needs/wants to run Mac or Windows applications can. This helps us out tremendously with applications such as R-25 and Banner for compatibility issues we've had with our Mac users and lets everyone use Final Cut Pro to do their video editing etc for the departments that need it. I see this is as a win-win situation, so please enlighten me as to the downside i'm not seeing.
Also, we have an Apple-certified service center (as well as Gateway certified) so we do on-site hardware support already so the support isn't an issue in our organization.
Most corporate users don't need a whole computer (Score:5, Insightful)
I love it when Apple moves into a new space. But until you can do something like a Citrix session to a Mac OS server, I don't think their stuff has any role as a standard workstation in large businesses.
They need to break into some new markets ... (Score:5, Funny)
Sure! I'm game. (Score:5, Interesting)
(http://peacefinder.net/ | Last Journal: Wednesday October 24, @04:06PM)
The Mac Pro is grossly overpowered for what we need, which makes it much too expensive for us to consider. The Mac Mini's laptop-class hard drive is probably too unreliable (and not user-serviceable enough) for our 5-year desktop replacement cycle. And while the iMac is about right in many ways, I already have LCDs throughout so buying an all-in-one makes no sense for us.
What I'd need to buy Macs for the office is a headless machine that delivers a single Core 2 Duo, a gig of RAM, integrated graphics, and a basic desktop-class SATA drive in a user-serviceable chassis for around $1100.
But Apple does not seem to be interested in the low-end desktop market, so it's back to Dell for me.
Biggest Challenge for Apple in Corporate Market Is (Score:5, Insightful)
(http://slashdot.org/)
Apple will have to ditch the culture of secrecy (they can keep it for the consumer stuff) over their roadmaps. Corporate buyers need long lead times and intro and dicontinuance notices. And corporate IT wants plenty of notice on technology directions from all their key vendors (partially so they can warn off the ones that are about to make a mistake) so Apple's attitude about this would HAVE to change.
Sole Source Supplier (Score:4, Insightful)
(http://www.howtobeinvisible.com/ | Last Journal: Thursday October 04, @07:42AM)
Smaller companies and schools may be able to get away with this, but I'd never recommended it for any large company I was working for.
Now, I'd have no problem recommending OS X if it ran properly and was supported on non-Apple hardware...
Apple makes it hard... (Score:3, Insightful)
Large corporations need to plan out their PC purchases over time spans measured in years. What kind of commputers will Apple sell next year? Ask Steve, but he isn't talking. What if I need configuration option X and Apple doesn't support it? Well then, you are SOL.